Nation
NIPR Practitioners Urge To Go Beyond Traditional Media Relations To Strategic Leadership Functions
The Public Relations practitioners across Nigeria have been charged to go beyond the perceived roles of media relations and protocol services to strategic leadership functions that is crucial to shaping and transforming the nation.
In his message at this year’s (2025) World Public Relations Day, with the Theme: ” Building Bridges, Navigating Polarisation” In Port Harcourt, The National President of the Nigeria Institution of Public Relations Dr. Ike Neliaku expressed delight to address members and guests on this special day, pointing out that the day offers a an opportunity to reflect on the journey over six decades since Public Relations formally birthed in Nigeria.
He maintained that this year’s world Public Relations day gives opportunity to members to reflect on the actions and inactions towards the development of the profession and to boldly develop new frontiers for a greater institution.
The NIPR president explained that the values of Public Relations particularly in areas of fostering relationship, strengthening leadership and advancing good governance remain a key -through effective and goal- oriented communication.
Earlier, The Vice Chancellor of Rivers State University, (RSU) Prof. Isaac zep-Obipi being represented by the Deputy VC admin Prof. Victor Akujuru throw challenge to NIPR members to rebranding and portray the state in good light, standing that RSU remains a state owned institution that have not witness any strike in the passed fifteen years.
Also in his speech, the state chairman NIPR Rivers Chapter Rev. Francis Asuk described world Public Relations day as a day set aside to pay attention to the works of public relations globally indeed that relationship is important that the world is crying about in rebuilding relationship due to the collapsed of the value systems at family, society and world level of human existence.
” At the highest level of human existence relationship has become imperative for all practitioners to come together and build bridges to navigates those Polarisation” he said.
In a related development,the keynote speaker Rev (Fr.) Prof. Walter C.Ihejirika, said the media has a lot to do especially on its role of enlightenment to the public about the role and function as a key element in the development of a better society.
Prof. Ihejirika who is the Dean faculty of Communication and Media Studies , University of Port Harcourt, stressed that when media practitioners navigate on the area of strategic communications with a goal, then the public will be better informed and know that they have a responsibility for the large society, “because if the large society is not good, the organization cannot function effectively.”
The Movement for the Survival of the Izon Ethnic Nationality in the Niger Delta (MOSIEND) has called on the Management of Niger Delta Development Commission NDDC to embark on the water projects in Buguma city in Asari Toru Local Government Area, Rivers state
The Group called on the Rivers state government to revamp the Buguma fish farm to create employment for the teeming youths
On the water project in Buguma, MOSIEND said the population of Buguma has increased tremendously as the residents need more water projects to enhance the daily livelihood of the people
The Group also appealed to the Chairman of the council to assist in making the project a reality and attracts more developmental projects to the city
This call was on Rhythm 93.7 FM Port Harcourt, Radio program, Talk of the Town, by MOSIEND Eastern Zonal Coordinator of MOSIEND Half Hour Comrade Tammy Bruce Longjohn alongside Mark Ojuka,Chairman of Buguma and Hon Sandra Owunari JP Chairman Obuama and monitored by our correspondent
Comrade Ojuka also called on the Management of Liquidifed Natural Gas NLG to embark on a free medical outreach in all Kala bari communities to improve their health status
He appealed to LNG to award scholarship to indigens of Kalabari communities in tertiary institutions to better their education, noting the company is doing same in Bonny, abandoning Kalabari communities
“We need contracts, free medical, scholarships and employment including skill acquisition programs for our teeming youths in Kalabari extractions ”
On Security, Mark Ojuka said security in Buguma is at zero level with the help of the Ama Ma soldiers the city is more peaceful and investors friendly as the youths of area have cordial relationship with the security agencies in the area
“Security is very secured in Buguma clan”
He called on the Rivers state to revamp the Buguma fish farm to create employment for the teeming youths
“The youths are asking for human capacity building in the area to reduce unemployment”
“The revamping of the Buguma fish farm will also reduce youth violence”
Also Speaking, Eastern Zonal Coordinator of MOSIEND Half Hour Comrade Tammy Bruce Longjohn called for more improve in infrastructures in Kalabari community, especially in electricity
There is little improvement in terms of electricity in Buguma city
He decried the deplorable condition
of Buguma Health Centre, saying that the hospital is near functional
“Our sisters that are pregnant and our sick parents can not access the health centre for a better treatment ”
Describing the Health Centre as an eye saw, he called on Rivers state government and Buguma Local Government chairman Hon William to improve on facilities in the centre and make it more medically accessible to the sick persons in the area
Buguma, Tammy Bruce said is the spiritual headquarter of Kalabari people as such deserve more modern facilities from the government to improve lives
The Coordinator called on government, stakeholders and oil companies to assist and improve the poor infrastructural facilities in area
“We need first class hospitals, qualified medical doctors and nurses in the health centres and hospitals”
On the oil spilled in Obuoma Chairman MOSIEND Obuoma, Hon Sandra Owunari said the spill destroyed their crops and Rivers even polluted their only source of drinking water
She expressed displeasure that Rivers state government did not send any relief materials to the people in the affected community
On Chieftaincy title to women in Obuama, Hon Sandra Owunari said the community do not install Chieftaincy title to women, saying that Chieftaincy title is only reserved for men only in the community
CHINEDU WOSU
-
Business4 days agoCBN Revises Cash Withdrawal Rules January 2026, Ends Special Authorisation
-
Business4 days ago
Shippers Council Vows Commitment To Security At Nigerian Ports
-
Business4 days agoFIRS Clarifies New Tax Laws, Debunks Levy Misconceptions
-
Business4 days agoNigeria Risks Talents Exodus In Oil And Gas Sector – PENGASSAN
-
Politics4 days agoTinubu Increases Ambassador-nominees to 65, Seeks Senate’s Confirmation
-
Sports4 days ago
Obagi Emerges OML 58 Football Cup Champions
-
Business4 days ago
NCDMB, Others Task Youths On Skills Acquisition, Peace
-
Sports3 days agoFOOTBALL FANS FIESTA IN PH IS TO PROMOTE PEACE, UNITY – Oputa