Business
Unity Bank Plans Rebranding
Unity Bank Plc will soon unveil a brand new corporate identity to stakeholders. Since his headquarter is based in Abuja, unveiling ceremony will take place in the same place.
According to a release made available to The Tide, the bank’s new corporate identity will involve repositioning and reinvigoration of the Bank’s service delivery culture as well as a change of its logo and colours.
In addition, activities such as a business meeting for stakeholders and a product promotional campaign worth millions of naira are also planned to coincide with the public presentation of the new corporate identity.
The company noted that the new identity which was developed by a South Africa firm is targeted as giving impetus to the bank’s service delivery and competitiveness.
Moreover, by adopting a new corporate identity the bank helps to create a refreshing look and feel through its corporate brand assets.
Accordingly, a modified signature and new colour schemes will highlight the distinctive attributes and values of the bank which recently receive a pass mark from the CBN for its ethical corporate governance practice.
The bank mentioned that it is cultivating in its staff a new culture of quality service delivery while building improved systems and processes expected from a 21st century business.
In addition to a new corporate identity the bank hopes to create in its nationwide a welcome and caring atmosphere for customers, that will be comparable to any world class business enterprise.
Meanwhile, the bank is planning a bumper promo with prizes worth millions of naira to be won nationwide.
Among such prizes are, Cars, HDTV sets, Freezers, and Generators. The promo may likely kick off same day with other of its activities for the season.
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Blue Economy: Minister Seeks Lifeline In Blue Bond Amid Budget Squeeze

Ministry of Marine and Blue Economy is seeking new funding to implement its ambitious 10-year policy, with officials acknowledging that public funding is insufficient for the scale of transformation envisioned.
Adegboyega Oyetola, said finance is the “lever that will attract long-term and progressive capital critical” and determine whether the ministry’s goals take off.
“Resources we currently receive from the national budget are grossly inadequate compared to the enormous responsibility before the ministry and sector,” he warned.
He described public funding not as charity but as “seed capital” that would unlock private investment adding that without it, Nigeria risks falling behind its neighbours while billions of naira continue to leak abroad through freight payments on foreign vessels.
He said “We have N24.6 trillion in pension assets, with 5 percent set aside for sustainability, including blue and green bonds,” he told stakeholders. “Each time green bonds have been issued, they have been oversubscribed. The money is there. The question is, how do you then get this money?”
The NGX reckons that once incorporated into the national budget, the Debt Management Office could issue the bonds, attracting both domestic pension funds and international investors.
Yet even as officials push for creative financing, Oloruntola stressed that the first step remains legislative.
“Even the most innovative financial tools and private investments require a solid public funding base to thrive.
It would be noted that with government funding inadequate, the ministry and capital market operators see bonds as alternative financing.
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