Opinion
Reform Or Re-branding?
Boye Salau
It is no longer news that Nigeria’s image as a nation is on the decline. As a matter of fact, Nigeria has become a butt of jokes at international fora on account of crimi· nal acts such as advanced fee-fraud, drug trafficking, armed robbery, money laundering, bribery scandals, official corruption, kidnapping and a host of other vices.
Few months ago, the United Kingdom warned its citizens against travelling to the Niger Delta. In an on-line travel advice issued on Tuesday, April 7, 2009, the British government said; “we advise against all travel to Niger Delta States of Bayelsa, Delta and Rivers (including Port Harcourt) and advise British nationals in these states to leave. This is because of the very high risk of kidnapping, armed robbery and other armed attacks in these areas.”
On the same account, the United Kingdom advised its citizenry against all travel to riverine areas of Akwa Ibom State, as well as all but essential travel to other areas of the state.
There is no gain saying that due to rising crime rate, Nigeria has become a major disincentive for investment.
It is obviously in view of this negative profile that Nigeria has earned for itself that the Nigerian government is currently engaged in a large scale image laundering project.
On the face of it, the idea of refurbishing Nigeria’s image as a nation may bear all the signs of good intentions , but when recalling that this is not the first time Nigeria will be embarking on an image laundering, one might be compelled to regard the Federal Government’s re-branding project as another white elephant project.
It will be recalled that the idea of refurbishing Nigeria’s image was first sold to federal amendment in 2004 by Chukwuemeka Chikelu, then Minister of Information and National Orientation. Unfortunately, Chikelu’s meekly approach to the project didn’t yield much positive results. Then came Frank Nweke (Jnr) and his Heart of Africa project. In spite of the N 605 billion tax payers’ money spent on the project, the Heart of Africa was dumped on a mere alibi that the project suffered a disconnect from Nigerians.
And now, Akunyili’s re-branding endeavour. (Mrs) Dora Akunyili’s ability to clean Nigeria’s Augean stables is not in doubt given her track record in government in the past few years, especially her legacies in NAFDAC. Her concerns about the worsening image of Nigeria among the amity of nations are very instructive. Any way, any man, sorry, any woman saddled with the responsibility of polishing the image of the country would not be bogged by the unenviable status and image of her country.
But is re-branding the answer to Nigeria’s image problem? Certainly not. To think that re-branding is the panacea to the worsening image of Nigeria is to be clever by half. In a country where there is a prevalence of over-the-table kind of corruption, where criminal acts are being swept under the carpet in criminal solidarity and spirit de-corp, where the lives of the citizenry and foreign nationals are at the mercy of kidnappers and armed robbers, and where victory at the poll is determined by naira, dollar and pound sterling, I do not see how mere rebranding can achieve better image for Nigeria.
The positive perception of Nigeria by the international communities can only be achieved where there is general positive attitudinal change among Nigerians. This is because the rate of immoral acquiescence in the country is even higher among the leaders than among the led. The Halliburton scandal bears eloquent testimony to this. The truth is that a lot of people who by divinity or accident found themselves in the corridors of power are unprosecuted criminals and economic saboteurs. If you are in doubt, ask an average Nigerian about the Nigerian politicians, the best you can get is a cynical approach. This has even made a handful of honest men among our leaders to be susceptible to vetting.
To achieve better image for Nigeria, as well as restore its democratic ideals that have been denigrated by official venality and bad governance is therefore an assignment that requires a total reformation of the attitude of Nigerians.
In other words, it is a total reform, not just re-branding that will earn Nigeria a better image among the comity of nations. And for the obvious reasons that majority of the people that are involved in the battering of Nigeria’s image are not common men, but men and women who constitute Nigeria’s power base, having a reform that would totally overhaul Nigerians’ attitude will require the wisdom of Solomon, the strength of a Samson and the tenacity of a bulldog.
Opinion
Wike VS Soldier’s Altercation: Matters Arising
The events that unfolded in Abuja on Tuesday November 11, 2025 between the Minister of the Federal Capital Territory, Chief Nyesom Wike and a detachment of soldiers guarding a disputed property, led by Adams Yerima, a commissioned Naval Officer, may go down as one of the defining images of Nigeria’s democratic contradictions. It was not merely a quarrel over land. It was a confrontation between civil authority and the military legacy that still hovers over our national life.
Nyesom Wike, fiery and fearless as always, was seen on video exchanging words with a uniformed officer who refused to grant him passage to inspect a parcel of land alleged to have been illegally acquired. The minister’s voice rose, his temper flared, and the soldier, too, stood his ground, insisting on his own authority. Around them, aides, security men, and bystanders watched, stunned, as two embodiments of the Nigerian state clashed in the open.
The images spread fast, igniting debates across drawing rooms, beer parlours, and social media platforms. Some hailed Wike for standing up to military arrogance; others scolded him for perceived disrespect to the armed forces. Yet beneath the noise lies a deeper question about what sort of society we are building and whether power in Nigeria truly understands the limits of its own reach.
It is tragic that, more than two decades into civil rule, the relationship between the civilian arm of government and the military remains fragile and poorly understood. The presence of soldiers in a land dispute between private individuals and the city administration is, by all civic standards, an aberration. It recalls a dark era when might was right, and uniforms conferred immunity against accountability.
Wike’s anger, even if fiery, was rooted in a legitimate concern: that no individual, however connected or retired, should deploy the military to protect personal interests. That sentiment echoes the fundamental democratic creed that the law is supreme, not personalities. If his passion overshot decorum, it was perhaps a reflection of a nation weary of impunity.
On the other hand, the soldier in question is a symbol of another truth: that discipline, respect for order, and duty to hierarchy are ingrained in our armed forces. He may have been caught between conflicting instructions one from his superiors, another from a civilian minister exercising his lawful authority. The confusion points not to personal failure but to institutional dysfunction.
It is, therefore, simplistic to turn the incident into a morality play of good versus evil.
*********”**** What happened was an institutional embarrassment. Both men represented facets of the same failing system a polity still learning how to reconcile authority with civility, law with loyalty, and service with restraint.
In fairness, Wike has shown himself as a man of uncommon courage. Whether in Rivers State or at the FCTA, he does not shy away from confrontation. Yet courage without composure often feeds misunderstanding. A public officer must always be the cooler head, even when provoked, because the power of example outweighs the satisfaction of winning an argument.
Conversely, soldiers, too, must be reminded that their uniforms do not place them above civilian oversight. The military exists to defend the nation, not to enforce property claims or intimidate lawful authorities. Their participation in purely civil matters corrodes the image of the institution and erodes public trust.
One cannot overlook the irony: in a country where kidnappers roam highways and bandits sack villages, armed men are posted to guard contested land in the capital. It reflects misplaced priorities and distorted values. The Nigerian soldier, trained to defend sovereignty, should not be drawn into private or bureaucratic tussles.
Sycophancy remains the greatest ailment of our political culture. Many of those who now cheer one side or the other do so not out of conviction but out of convenience. Tomorrow they will switch allegiance. True patriotism lies not in defending personalities but in defending principles. A people enslaved by flattery cannot nurture a culture of justice.
The Nigerian elite must learn to submit to the same laws that govern the poor. When big men fence off public land and use connections to shield their interests, they mock the very constitution they swore to uphold. The FCT, as the mirror of national order, must not become a jungle where only the powerful can build.
The lesson for Wike himself is also clear: power is best exercised with calmness. The weight of his office demands more than bravery; it demands statesmanship. To lead is not merely to command, but to persuade — even those who resist your authority.
Equally, the lesson for the armed forces is that professionalism shines brightest in restraint. Obedience to illegal orders is not loyalty; it is complicity. The soldier who stands on the side of justice protects both his honour and the dignity of his uniform.
The Presidency, too, must see this episode as a wake-up call to clarify institutional boundaries. If soldiers can be drawn into civil enforcement without authorization, then our democracy remains at risk of subtle militarization. The constitution must speak louder than confusion.
The Nigerian public deserves better than spectacles of ego. We crave leaders who rise above emotion and officers who respect civilian supremacy. Our children must not inherit a nation where authority means shouting matches and intimidation in public glare.
Every democracy matures through such tests. What matters is whether we learn the right lessons. The British once had generals who defied parliament; the Americans once fought over states’ rights; Nigeria, too, must pass through her own growing pains but with humility, not hubris.
If the confrontation has stirred discomfort, then perhaps it has done the nation some good. It forces a conversation long overdue: Who truly owns the state — the citizen or the powerful? Can we build a Nigeria where institutions, not individuals, define our destiny?
As the dust settles, both the FCTA and the military hierarchy must conduct impartial investigations. The truth must be established — not to shame anyone, but to restore order. Where laws were broken, consequences must follow. Where misunderstandings occurred, apologies must be offered.
Let the rule of law triumph over the rule of impulse. Let civility triumph over confrontation. Let governance return to the path of dialogue and procedure.
Nigeria cannot continue to oscillate between civilian bravado and military arrogance. Both impulses spring from the same insecurity — the fear of losing control. True leadership lies in the ability to trust institutions to do their work without coercion.
Those who witnessed the clash saw a drama of two gladiators. One in starched khaki, one in well-cut suit. Both proud, both unyielding. But a nation cannot be built on stubbornness; it must be built on understanding. Power, when it meets power, should produce order, not chaos.
We must resist the temptation to glorify temper. Governance is not warfare; it is stewardship. The citizen watches, the world observes, and history records. How we handle moments like this will define our collective maturity.
The confrontation may have ended without violence, but it left deep questions in the national conscience. When men of authority quarrel in the open, institutions tremble. The people, once again, become spectators in a theatre of misplaced pride.
It is time for all who hold office — civilian or military — to remember that they serve under the same flag. That flag is neither khaki nor political colour; it is green-white-green, and it demands humility.
No victor, no vanquish only a lesson for a nation still learning to govern itself with dignity.
By; King Onunwor
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