Business
BigBull Rice’s New Seal Attracts Accolades From Consumers
The recently unveiled holographic seal tape used by BugBull Rice to seal its 25kg and 50kg packs has attracted praises from consumers who have expressed satisfaction over the innovation.
The innovative measure, aimed at combating counterfeiting, ensures that customers can now easily verify the authenticity of their purchases.
There have been widespread approval of the introduction of the holographic seal tape from major distributors, wholesalers, retailers, and consumers.
This act represents a significant advancement in consumer protection and also enhances the security of Big Bull Rice products and strengthens consumer trust.
The seal’s tamper-evident features ensure that any attempt to compromise the packaging is immediately noticeable, offering an extra layer of assurance to buyers.
Speaking to The Tide’s source, a wholesale foodstuff trader, Chuwkuma Nwosu, expressed his satisfaction with the new seal, saying “I’m happy that I can differentiate Big Bull Rice from counterfeit products through this new holographic seal.
“Customers trust the brand more because of it. They are usually worried about fake products, but this gives them reassurance and confidence to purchase”.
On her part, Mrs. Bola Afolabi said, “So many products have been compromised in the Nigerian market, and getting authentic and healthy products is now a chore.
“I want the best for my family, and I am happy Big Bull Rice has taken this proactive step. I can now purchase rice without fear of purchasing a counterfeit product”.
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Sugar Tax ‘ll Threaten Manufacturing Sector, Says CPPE
In a statement, the Chief Executive Officer, CPPE, Muda Yusuf, said while public health concerns such as diabetes and cardiovascular diseases deserve attention, imposing an additional sugar-specific tax was economically risky and poorly suited to Nigeria’s current realities of high inflation, weak consumer purchasing power and rising production costs.
According to him, manufacturers in the non-alcoholic beverage segment are already facing heavy fiscal and cost pressures.
“The proposition of a sugar-specific tax is misplaced, economically risky, and weakly supported by empirical evidence, especially when viewed against Nigeria’s prevailing structural and macroeconomic realities.
The CPPE boss noted that retail prices of many non-alcoholic beverages have risen by about 50 per cent over the past two years, even without the introduction of new taxes, further squeezing consumers.
Yusuf further expressed reservation on the effectiveness of sugar taxes in addressing the root causes of non-communicable diseases in Nigeria.
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