Business
Telecoms: Nigeria’s Data Usage Rises By 202% In Three Years
Data usage in Nigeria surged by 202.08 per cent in three years, according to data from the Nigerian Communications Commission (NCC).
According to the subscriber/network data reports of 2018, 2019, and 2020, data usage rose from 68,154.12 terabytes in 2018 to 125,149.86TB in 2019 and 205,880.4TB in 2020.
The total national and local outgoing voice calls were 121,935,927,123.15 in 2018. The calls grew to 149,584,465,210 in 2019 to 150,825,830,687.40.
According to the NCC, in 2018, broadband penetration figures stood at 31.48 per cent. The total active 3G connections were 47,325,726 while 4G connections were 12,761,473 subscriptions.
In 2019, broadband penetration grew to 37.80 per cent, with the total active 3G connections growing to 50,441,608 while 4G grew to 21,712,216.
In 2020, broadband penetration stood at 45.02 per cent, with the total active 3G connection falling to 49,402,994, while 4G grew to 36,538,228.
In the period under review, GSM internet subscribers grew by 53,639,503 from 100,234,283 in January 2018 to 153,873,786 in December 2020.
MTN had the largest market share. In 2018, it had an internet subscriber base of 37,201,086, which grew to 59,594,891 in December 2020.
In 2018, MTN made N164.79bn from data, and N674.78bn from voice. Its data revenue rose from N218.69bn in 2019 to N332.37bn in 2020 while voice revenue increased from N723.92bn to N766.39bn.
The NCC attributed the increase in data usage in 2020 to the outbreak of the Covid-19 pandemic, saying the pandemic disrupted normal activities and most functions had to pivot to virtual forms.
Former MTN Nigeria’s Chief Executive Officer, Ferdi Moolman, had said, “The year 2020 was challenging for all. The unprecedented disruption that the Covid-19 pandemic caused the businesses and people we serve, challenged us in new and demanding ways.
“The impact continues to evolve. Adoption of our data and digital services accelerated as lockdowns and gathering restrictions were imposed, and work-from-home became the norm for many.”
Commenting on the increase in data traffic, Airtel had in a report said: “Our improved 4G network contributed to an increase in smartphone penetration, in data customers and in up-take of large data volumes, resulting in greater data consumption per customer.
“Smartphone penetration was up by one percentage point to 33 per cent and our data customer base grew by 14.5 per cent, now representing 34.3 per cent of our total customer base.
“Data usage per customer reached 2.6 GB per customer (from 1.8 GB per customer) led by an increase in smartphone penetration and expansion of our home broadband and enterprise customers.
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Sugar Tax ‘ll Threaten Manufacturing Sector, Says CPPE
In a statement, the Chief Executive Officer, CPPE, Muda Yusuf, said while public health concerns such as diabetes and cardiovascular diseases deserve attention, imposing an additional sugar-specific tax was economically risky and poorly suited to Nigeria’s current realities of high inflation, weak consumer purchasing power and rising production costs.
According to him, manufacturers in the non-alcoholic beverage segment are already facing heavy fiscal and cost pressures.
“The proposition of a sugar-specific tax is misplaced, economically risky, and weakly supported by empirical evidence, especially when viewed against Nigeria’s prevailing structural and macroeconomic realities.
The CPPE boss noted that retail prices of many non-alcoholic beverages have risen by about 50 per cent over the past two years, even without the introduction of new taxes, further squeezing consumers.
Yusuf further expressed reservation on the effectiveness of sugar taxes in addressing the root causes of non-communicable diseases in Nigeria.
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