Business
Sona Breweries, Distributors Partner To Penetrate Market
Sona Breweries Plc, makers of Goldberg Premium Lager Beer, Williams Dark Ale Stout and Malta Gold nonalcoholic beverages, is partnering its distributors to deepen penetration of its brands in the alcoholic beverage market.
A director of the company, Mr. Thompson Owoka, said this at an award night organised by the company to celebrate its achievements over the years. He said it was poised to continuously improve its functions, sustain the quality of its brands, strengthen its relationships with the customers and other stakeholders, while managing its cash flow to enhance its financial strength through building the brands.
Owoka stated “Though everybody contributed greatly to the success but some achievements would not go unrecognised hence the need for an event of this nature that will welcome ten distributors to a special Sona Breweries family membership. A family membership that belongs to the category that confers on the members the benefits of the directors of the company such as free all-expense-paid holiday and free medical check- up amongst many others.
“The family membership is open to all distributors subject to three years of consistently delivering a minimum of 100,000 crates sales volume with clean account. Aside the ten distributors qualifying for the family membership, Sona Breweries also rewarded additional sixty distributors in various categories for their level of volume achievement in 2009.”
The company executive said that our awards in the past year were directed towards infrastructure required in the trade by our customers, but this year‘s award is redesigned and restructured towards empowering cash flow of the customers due to the current economic challenges that have affected banks’ disposition to business support.
He said that Sona Breweries has rewarded distributors with various items such as electronics, cars, redistribution vans, trucks and complete trailer for haulage, but this year‘s gift to the distributors was described as cash converted to products worth over one hundred million naira. According to him, hard work of all the stakeholders led to the successes of the company as against the enormous challenge of introducing new brands at this time last year, adding that it achieved huge success and it gladdens the heart of board and management of Sona Breweries to reward outstanding distributors and customers that made it a reality for stakeholders to achieve the set goals.
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Business
BVN Enrolments Rise 6% To 67.8m In 2025 — NIBSS
The Nigeria Inter-Bank Settlement System (NIBSS) has said that Bank Verification Number (BVN) enrolments rose by 6.8 per cent year-on-year to 67.8 million as at December 2025, up from 63.5 million recorded in the corresponding period of 2024.
In a statement published on its website, NIBSS attributed the growth to stronger policy enforcement by the Central Bank of Nigeria (CBN) and the expansion of diaspora enrolment initiatives.
NIBSS noted that the expansion reinforces the BVN system’s central role in Nigeria’s financial inclusion drive and digital identity framework.
Another major driver, the statement said, was the rollout of the Non-Resident Bank Verification Number (NRBVN) initiative, which allows Nigerians in the diaspora to obtain a BVN remotely without physical presence in the country.
A five-year analysis by NIBSS showed consistent growth in BVN enrolments, rising from 51.9 million in 2021 to 56.0 million in 2022, 60.1 million in 2023, 63.5 million in 2024 and 67.8 million by December 2025. The steady increase reflects stronger compliance with biometric identity requirements and improved coverage of the national banking identity system.
However, NIBSS noted that BVN enrolments still lag the total number of active bank accounts, which exceeded 320 million as of March 2025.
The gap, it explained, is largely due to multiple bank accounts linked to single BVNs, as well as customers yet to complete enrolment, despite the progress recorded.
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