Sports
Guinness Promo Makes Sports’ Lovers Millionaires
About ten football lovers and Guinness consumers have won cash prizes of one million naira each in the ongoing promo at the successful launch of Guinness’ Every Minute Made of Black 2.0 Promo.
The promo which was launched on October 1 last year, has gained almost 600,000 massive participation from football lovers nationwide. 443,608 participants have won instant free airtime while 2,496 Guinness consumers won N1, 000 free airtime.
The Brand Guinness Senior Brand Manager, Mr. Kunle Faloye, said it is the organisation’s joy that her consumers not only watch the English Premier League (EPL), but also have a stake in the game and the chance to win great prizes.
According to him,’’ Guinness will continue to boldly take centre stage on and off football viewing occasions; and we have proved this through her partnership with DSTV by broadcasting all the excitement and fun that the EPL brings among football fans across Nigeria.”
Faloye revealed that Guinness Every Minute Made of Black is not just an ordinary promotion but has given millions of Nigerians the chance to get more involved with their favourite team matches, look forward to some exciting football moments, whilst also winning some incredible prizes.
“So far, we have had massive engagement from our consumers at home, bars and football viewing centres nationwide,” he added.
Speaking further on the football promotion, Marketing Manager, Guinness, Uche Onwudiwe, affirmed that the promo has indeed produced 10 MatchDay Millionaires from the weekly grand draw, where two people share N2,000,000 cash reward every match weekend; that is N1,000, 000 cash per person.
While commenting on how to participate in the promo, Onwudiwe said, “Winning in the promo is so easy, consumers are expected to find their minute and code under the crown cork of all Guinness promotional bottles. Then text the code plus selected team’s name to 1759, if the minute under the crown matches the minute a goal is scored by the selected team, then the participant will win N1000 airtime instantly and also qualifies for a weekly draw of N1,000,000.”
Another twist to the football promotion was the celebration of some winners in Abuja on 5th November, 2016, where Ex-Internationals; Jonathan Akpoborie, Coach Samson Siasia, and sport analyst Arafat Aliu treated some of the winners to a football viewing experience truly made of black. The winners not only won N1,000,000 cash prize, but also had the opportunity to meet their adored football greats.
Speaking after receiving his cash prize from Coach Samson Siasia in Abuja, Kurdor Nantim, one of the Guinness MatchDay Millionaires couldn’t express his joy winning in the promotion, and also having the opportunity to meet football legends he respected a lot. In his own words, “I was sceptical and couldn’t believe that I won for real in Guinness football promotion when I was called, but here I am now a millionaire, kudos to Guinness for rewarding my passion for football.”
It would be recalled that Guinness EPL football promo is the first of its kind football promotion in Nigeria. It is a unique consumer promotion that is tied to the EPL, where football lovers have the rare opportunity of being rewarded for every goal scored within every match during the season.
Sports
SUNDERLAND SHOCK NEWCASTLE IN DERBY ENCOUNTER
Brian Brobbey scored a dramatic 90th-minute winner as Sunderland came from behind to beat Newcastle United in a thrilling Tyne-Wear derby at St James’ Park.
Newcastle had been on target for their first home victory in this fixture since 2010 when Anthony Gordon gave the hosts a ninth-minute lead.
Sunderland played out from the back but defender Luke O’Nien’s pass was intercepted by Nick Woltemade and he gave it to Gordon, who did the rest to score his 17th goal of the season.
The hosts almost made it 2-0 just before the break, but Sven Botman headed against the post following a cross from left-back Lewis Hall, one of five Newcastle players to be included in Thomas Tuchel’s latest England squad.
Goalkeeper Aaron Ramsdale, another called up by Tuchel, did not get great distance on a punch, the ball was played back into the box, Brobbey chested it goalwards and Dan Burn cleared off the line, only for Chemsdine Talbi to fire in the rebound.
Noah Sadiki had a chance to put Sunderland ahead, only for him to shoot at Ramsdale.
Yet it did not prove costly as Brobbey scored the late winner, to the delight of the away fans, when he converted a rebound from close range after Ramsdale saved his first attempt.
The result gives Sunderland their first league double over Newcastle since 2014-15.
Sports
Rangers Coach credits Chelle for title chase
Rangers International technical adviser Fidelis Ilechukwu has credited his recent stint with the Super Eagles under head coach Eric Chelle as a major factor behind the club’s resurgence in the Nigeria Premier Football League title race, Tidesports source reports.
Speaking ahead of Rangers’ matchday 31 fixture against El Kanemi Warriors in Enugu, Ilechukwu said the experience gained at international level has significantly influenced his approach, particularly in the areas of intensity, discipline and overall team structure.
“Change is constant in life. After working closely with Eric Chelle, the mentality I got from him is not an easy one. The training sessions are super intense, about 80 per cent of what we do now is heavy training,” he said.
Ilechukwu maintained that the discipline and structure he adopted during his time with the national team have translated directly into improved performances at the club level.
“I think my return has had a positive impact defensively, offensively, everything. The preparation, the pep talks, the quality, it gives confidence. I came back with an advantage,” he said.
Rangers have enjoyed a remarkable run since his return from the 2025 Africa Cup of Nations, losing just once in 11 matches, with six wins, four draws and seven clean sheets propelling them firmly into contention.
They currently sit second on the table with 50 points, just one behind leaders Rivers United, with eight matches remaining in the season.
Despite their strong position, Ilechukwu insisted his side will not be weighed down by pressure as the title race intensifies.
“There is no different message, we don’t want to be under pressure because of the league. We take it one game after the other, after this game we talk about the next one,” he said.
He added that his players possess the necessary qualities to compete at the highest level.
“They understand what it takes to win. They have the attitude, the capacity, the character, and they understand what we want. To me, we are always ready,” he said.
While acknowledging the strength of Rivers United, Ilechukwu maintained that the title race remains open heading into the final stretch of the campaign.
“They are the strongest team, but you never can tell what will happen. We are also strong. In the remaining games, we will fight more and stay at the top of our game but without pressure,” he said.
Having guided Rangers to the NPFL title in the 2023/24 season, Ilechukwu is now aiming to secure his second league crown in three years as the Enugu side continue their pursuit of the title.
Sports
Odegbami Faults CAF for stripping Senegal AFCON title
Odegbami described CAF’s decision to overturn the Jan. 18 final result as “bizarre, condemnable and unjustifiable.”
As reported by Tidesports source on Saturday, he noted that Senegal were crowned champions and celebrated globally before the verdict was reversed on technical grounds.
“It is unheard of in football history. You cannot take away a trophy won on the pitch two months after,” he said.
Odegbami said the decision had sparked outrage among football fans and stakeholders worldwide.
“This judgment has shaken CAF’s credibility. It is not surprising the world is up in arms,” he added.
The ex-Nigerian Football Legend questioned the motive behind the decision, describing it as risky and unpopular.
“What could have driven such a decision that undermines the spirit of the game?” he asked.
Odegbami said although football regulations may not cover every situation, rare cases require wisdom.
“This AFCON case demands that rules and common sense must align,” he said.
He recalled that Senegal were crowned by CAF and FIFA officials before a global audience.
“Two months later, CAF delivered what I call a ‘poisoned verdict’ through its Appeals Committee,” he said.
Odegbami explained that Morocco’s protest, earlier dismissed, was later upheld on appeal.
“The decision to reverse a final match result is one of the most unpopular ever,” he said..
He said the rules on walkouts are clear but must be applied with context.
According to him, Senegal players walked off after a late penalty was awarded to Morocco, staying away for 17 minutes.
“Ordinarily, that attracts forfeiture, but the referee allowed play to resume, which changed everything,” he said.
Odegbami noted that petitions can alter results but argued that the AFCON final was different.
“If this were a qualifier, nobody would question the CAF’s decision. But this was the final,” he said.
He stressed that the trophy had been awarded and celebrations concluded before the reversal.
“There was no room for post-match litigation in a final of this magnitude,” he said.
Odegbami maintained that the referee’s decision to restart play nullified the forfeiture clause.
“The match resumed, Morocco missed the penalty, Senegal scored and won fairly,” he said.
He insisted that CAF had no justification to overturn the result after recognising a winner.
“Punish any infractions if necessary, but do not tamper with a concluded final,” he said.
Odegbami urged CAF to review its regulations and restore Senegal as champions.
“For now, CAF should retrace its steps and return the trophy to Senegal,” he advised.
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