Business
Brokers Employ Local Languages To Market Insurance Products
The Nigerian Council of
Registered Insurance Brokers (NCRIB), says it has employed the services of staff versed in local languages to market insurance nationwide.
Mr Kayode Okunoren, President of NCRIB, told newsmen in Lagos that the aim was to ensure every community was covered by the campaign.
Okunoren said the use of local languages was part of the council’s efforts to sensitise Nigerians on the need to insure their assets against the unexpected.
According to him, the campaign, which is expected to begin in the month, is also to deepen insurance penetration in the six geo-political zones of the country.
He said the campaign would be taken to the rural areas in the northern zone to enlighten more Nigerians on insurance risks and its benefits.
Okunoren stressed that the council’s strategies include: door-to-door campaigns, flyers and posters, radio and television campaigns, visits to local and state government offices, among others.
“Presently, we have started translating insurance policies into Hausa Language in Kano State because the local language is one of the fastest means of communication”, he said.
He urged governments to support the crusade for the deepening of insurance in Nigeria.
“This is because government is the biggest buyer of insurance and biggest spender in the economy.
“Our government has to aid the practitioners, especially by enforcing the major insurance policies, like the building insurance, to drive insurance home”, Okunoren said.
Business
Pipeline Explosion In Abua Odua, LGA Chair Calls For Calm
Business
Fidelity Bank Collaborates YEIDEP To Empower Nigerian Students
Business
NPA Launches Multi-Agency Taskforce To Combat Apapa Traffic Gridlock
-
News5 days agoRivers NUJ Seeks Recruitment Into State Media Houses …Urges Govt To Reposition Public Service
-
News5 days agoFamily Seeks Police Help As Woman Goes Missing After Fleeing Female Circumcision Threat
-
News5 days agoNDLEA Intercepts 1.63m Tramadol Pills, Arrests 80-Year-Old Suspect
-
Oil & Energy5 days agoNCDMB Partner Renaissance To Train 300 Youths On oil, gas Skills
-
News5 days agoFG Alerts Nigerians Of N50,000 Allowance Registration Scam
-
News5 days agoTinubu, Fubara Condole Amaechi Over Mother’s Death
-
News5 days agoNigeria Hosts World Public Relations Forum Sept …As Experts Seek Inclusion Of PR In Decision Making
-
Oil & Energy5 days agoAbia Secures $145m Investment Commitment To Establish Solar Manufacturing Plant
