Business
Firm Plans To Make 60 Millionaires
FrieslandCampina
WAMCO Nigeria Plc says it is set to make 60 millionaires from its consumers as reward for 60 years of patronage and loyalty to its products in Nigerian market.
The company made the disclosure in a statement by its Corporate Affairs Director, Mrs Ore Famurewa on Saturday in Lagos.
The statement said that the reward was to celebrate the 60th anniversary of its Peak Milk brand with the theme, “Peak Reach for Millions’’ promo geared towards raising a millionaire daily for 60 days.
It quoted Marketing Director of the company, Mr Tarang Gupta, as saying that the rationale behind the reward was to deepen brand’s love with its teeming consumers who have been loyal to it from generation to generation.
“This 60th anniversary celebration and consumer promotion seeks to reward consumers for their loyalty towards Peak by creating winners and millionaires everyday for 60 days.
“We are partnering with First Monie and First Bank, our financial partner to disburse cash rewards to all winners and issue surprise cash to early entrants.
“At the end of this promotion, we want brand love to be reinforced as Peak keeps its promise of being with them all the way, especially in the pursuit of their dreams by rewarding them with money to make their dreams become reality,’’ it said.
The statement said that the consumer-oriented promo which will run from July 27 to September was open to everyone from any part of the country except staff and the company’s consultants.
The multinational company has been providing nutritious milk products to the Nigerian market since 1954 and to further increase its local content and support the Federal Government’s initiative to grow the agricultural sector, the company pioneered the Dairy Development Programme (DDP) in August 2010.
The Company is dedicated to making the initiative a success by ensuring the transfer of technological know-how on milk production to Nigerian farmers.
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Blue Economy: Minister Seeks Lifeline In Blue Bond Amid Budget Squeeze

Ministry of Marine and Blue Economy is seeking new funding to implement its ambitious 10-year policy, with officials acknowledging that public funding is insufficient for the scale of transformation envisioned.
Adegboyega Oyetola, said finance is the “lever that will attract long-term and progressive capital critical” and determine whether the ministry’s goals take off.
“Resources we currently receive from the national budget are grossly inadequate compared to the enormous responsibility before the ministry and sector,” he warned.
He described public funding not as charity but as “seed capital” that would unlock private investment adding that without it, Nigeria risks falling behind its neighbours while billions of naira continue to leak abroad through freight payments on foreign vessels.
He said “We have N24.6 trillion in pension assets, with 5 percent set aside for sustainability, including blue and green bonds,” he told stakeholders. “Each time green bonds have been issued, they have been oversubscribed. The money is there. The question is, how do you then get this money?”
The NGX reckons that once incorporated into the national budget, the Debt Management Office could issue the bonds, attracting both domestic pension funds and international investors.
Yet even as officials push for creative financing, Oloruntola stressed that the first step remains legislative.
“Even the most innovative financial tools and private investments require a solid public funding base to thrive.
It would be noted that with government funding inadequate, the ministry and capital market operators see bonds as alternative financing.
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