Editorial
Rebranding Nigeria’s Football
Within a very short period this month,
quite a lot has happened to football
in Nigeria. Thankfully, there happens to be a new start which football enthusiasts believe will not be complete without a total rebranding of football and its management in Nigeria.
Just after a near lack luster performance of the Super Eagles at the 2014 World Cup, Nigeria was suspended by the world football managing body, FIFA. As soon as Nigeria complied to get the ban lifted, the Chairman of the Nigeria Football Federation (NFF), Aminu Maigari was fired.
With the lifting of the ban, Nigeria would participate at the forthcoming U-20 FIFA Women’s World Cup and the ongoing U-17 male African Championship qualifiers. Apparently, all things appear to have settled, but that may be far from the truth.
In the first place, it is sad that Nigeria allowed herself to be banned by FIFA for a second time. While football fans will wish that Nigeria does not go down that road again, some of the issues that conflict with FIFA rules still remain.
As a responsible nation and a major soccer house in Africa, Nigeria cannot afford to fore-go the benefits of working with FIFA. Indeed, Nigeria must take advantage of the provisions of FIFA rules to grow football in the country and take her rightful place in soccer history.
The exposure enjoyed by Nigerian players on the one hand and teams and the support from FIFA over the years on the other, should excite the average Nigerian and also make the government take every necessary step to develop football in Nigeria. As far as FIFA is concerned, football is an industry of its own that can do better without government interference.
Unfortunately, majority of the football clubs in Nigeria are owned by governments. Though well intended, the hope of removing government control from a club it funds may be difficult. But this can be achieved by government selling the clubs or appointing boards to run such clubs.
At the federal level, the failure to abrogate Decree 101 that makes government fund football, appoint its administrators and control the game still threatens the take-off of the next level of football in Nigeria. Sadly, this has also encouraged corruption in the way the game is handled.
Football followers believe that in addition to allowing a free and fair election into NFF as a means of enthroning professionalism, the body should be unbundled and made to run the show. Even when issues that arose on the Aminu Maigari case re-occur, the rules must be followed instead of pressures from government.
Of course, because of the poor-financial base and lack of infrastructure by majority of the clubs, it is feared that a sharp withdrawal by government from the management of football might be catastrophic. But until that happens, the private sector may not take up the challenge, nor would the system be stable and rewarding.
Indeed, Nigeria needs start now to truly develop its football like some other African countries have done. Nigerian clubs need to grow and attract both foreign investments and players as seen in other countries. Nigerian teams can also bring fans back to the stadia and bountifully reap the dividends.
Also, since football has become a national resource, the Sports Ministry must look for ways of supporting and providing the base for the take-off of the next phase of football in Nigeria, the phase that will attract private sector involvement in the areas of marketing, branding and infrastructure development. In this regard, Nigeria must be guided by the need to ensuring compliance with FIFA rules at all times.
In this regard, the first step is for government to repeal Decree 101, while all other policies that run counter to existing FIFA rules should also be withdrawn. The earlier these steps are taken the better for the country.
Finally, we must commend the members of NFF for being able to come together to clean their house. They should never wait until one person or a group drags the administration of the game or the name of the country to the mud before they act. They must take charge from now onwards.
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