The ION International Film festival has come and gone but it has provided a lifetime experience for the entertainment world particularly practitioners in the Nigerian Movie Industry called Nollywood. Most of them who witnessed the event expressed gratitude to the Rivers State Governor, Rt. Hon. Chibuike Amaechi, who hosted the festival for the first time in Africa as it gave them the opportunity to interact with movie makers and actors all over the world including celebrated Hollywood actor Giancario Esposito, Malcom X and Bollywood acclaimed actress Makhija Masumeh.
It was also an opportunity for Nollywood faithfuls to have a glimpse of some of their celebrated stars such as Genevieve Nnaji, Kate Henshaw-Nuttal, Rita Edochie and Rivers State- born, former Miss World Agbani Derego. Others include Sam Dede, Francis Duru, Gentle Jack as well as seasoned movie producers like Dickson Iroegbu, Kingsley Ogoro, Lancelot Imasun and Engr. Reginald Orlu among others.
The Nigerian music industry was not left out as most of the artistes attended the event among whom are, Rivers State born singer, Duncan Mighty, Wande Coal, Seun Anikulapo Kuti, Anambra born music sensation Nneka and Bayelsa State born rare of the moment, Timi Dakolo.
Apart from showcasing some of the over 82 films nominated for award in the various categories such as Animation, Documentary, Narrative feature, short films, student short films, music videos and youths project in which Nigeria won most of the awards, there were opportunities to participate in panel discussions with accredited industry professionals on movie financing.
This provided opportunity for the discussants to brainstorm on issues bordering on film value chain and the different models to attract finances to film production and the roles of different stakeholders in ensuring that funds were channeled into film production and the development of Nigeria’s entertainment industry. Some of the discussants include representatives of World Bank and other Nigerian banks, firm Managers, consulting films, regulators, producers and distributors.
Another important event was the panel discussion on distribution to explore the best distribution for Nollywood content to ensure profitability. This was ably handled by the Director General of the National Film and Video Censors Board (NFVCB), Mr. Emeka Mba, who spoke extensively on the board’s new distribution frame work aimed at ensuring effective distribution of Nigerian movies to curb the menace of piracy in the industry as well as discussions by accredited producers and actors who discussed the possibilities of co-production with Nigerian producers that can provide stories for a wide market appeal.
It is therefore no gainsaying the fact that the festival held in Port Harcourt between 9th and 12th December 2009, is one of the best things to happen to Rivers State and Nigeria as a whole. Apart from exposing the state to the world, it has brought countless opportunities which if properly harnessed would lead to rapid development of the nation’s movie, music and tourism sectors of the economy as well as boost the revenue base of the state.
Though, some Nigerian artistes who spoke in an interview with The Weekend Tide complained of alleged marginalisation by the organisers as they were not carried along, most of them are of the view that it is a dream come true and big plus to the entertainment industry in Nigeria, stressing that, it has provided a rare opportunity for them to interact and partner with top celebrities and professionals from Hollywood and Bollywood, the world’s first and second movie industries in the world respectively.
For Ibinabo Fiberesima, Chairperson of the Actors Guild of Nigeria (AGN) Rivers State chapter, the purpose of the event is to promote our film industry. It is a wonderful experience and a dream come true, we thank Governor Chibuike Rotimi Amaechi for his efforts in bringing the film festival to Port Harcourt.
She said apart from providing job opportunities to many, it is an opportunity to prove to the world that Rivers State is a peaceful and hospitable state and not a state where militants, kidnappers and other miscreants hold sway as people erroneously tag the state, so it is a big plus to our image it has given us projection as a state where peace and tranquility reign.
“I personally want to meet the big stars in Hollywood and Bollywood, I am even more honoured that this is happening, it has made the world to know that AGN exists in the state and I am even more honoured that this is happening especially when I am the chairperson.”
Engr. Reginald Orlu, Chairman, Association of Movie Producers (AMP) Rivers State Chapter, said the film festival provides a great opportunity to meet movie producers from Hollywood, Bollywood and other movie industries in the world. It will also create an enabling ground for the distribution of movies. For all the states in Nigeria, God knows why Rivers State is chosen, it is a sign that the world appreciates our peaceful environment and legendary hospitality. It will showcase our works and various locations for movie making.
According to Francis Duru Chairman AGN Abuja, the ION Film festival is the biggest thing to happen to Nollywood and Port Harcourt, the heart of creativity and it is a good thing especially this period, when people are talking about peace, co-existence and cohabitation. The challenge now is to make good use of the opportunity the event has accorded us to get it right and improve on our standards so that we can compete favourably with Hollywood and Bollywood which are the leading film industries in the world.
According to Alaso Wariboko; a Rivers State born Nollywood actor, he is very happy for the event because it is a great opportunity for Nollywood to get to the neight of movie making. He, however, observed some sloppy arrangements stressing that most of them were not informed and they feel slighted.
He said here in the state, there are good artistes that have all the potentials to rule the movie world. The ION festival is a very big event and the artistes in Port Harcourt are on ground to work with them but we are not properly informed or carried along.
For Gentle Jack, The spirit of welcoming ION should not be dampened, everybody especially the artistes should see themselves as part and parcel of the event, it is only then that they can benefit from the opportunities the event provides.
Artiste Decries High Cost Of Music Production
A Port Harcourt based artiste and song writer Reginald Bekinbo popularly known as JahReigns has lamented the high cost of music production in Rivers State.
Bekinbo who is also the acting chairman of the Performing Musicians Employers Association Of Nigeria (PMAN) Rivers Chapter made this known in an interview with The Tide Entertainment yesterday.
According to him, the cost of music production in the State is becoming alarming.
He explained that for one to get a music done you will have to pay twenty-five thousand naira (#25,000) for a track and pay an extra amount for fuel where there is no power, saying that this does not get the work done, as the 25,000 fee covers the voiceover only.
“ It is quite disheartening that you pay such an amount for just a track’s voiceover, then you take to another Studio for the Mix and master of the song, which would cost you not less than #20’000 for upcoming artistes at my level. It does not end there each time you go for mixing you have to buy fuel for the mixer which does not include promotion and videoing of the song,” he lamented.
He said that as an artiste, he also has a clothing store just to support his career, saying most singers have chosen the brain drain for themselves and you can not blame them because it is difficult to excel as an Artiste here in the State.
“ It is clear why people go to Lagos to establish their career. Just imagine a situation where someone heard my song and wanted to meet me and some other person told him that if he wanted to see me he should come to Victoria Street, the young man said he thought l should be in Lagos and they eventually found me at Victoria Street in Port Harcourt. Where l have my clothing store. What could be more degrading? Situation like that devalues your person as an Artiste, l mean, it depreciates your worth,” he added.
Bekinbo who recently released a video on one of his singles titled “Ngwanu” said that though the video has not been played in a cable station, could be downloaded from the internet, noting that the cost of shooting and promoting a video or song is alarming.
“ It is not easy at all,, I met the cable guy and he said that for International and Local promo for the video is eight hundred and fifty naira(850,000) while for local, here would cost me four hundred and fifty naira(450.000).
I am yet to afford the fee. If you go to Redem Station to play your audio you will pay not less than two hundred naira, so what we do is to befriend DJ’s and in a studio you have up to three DJ’s you will give them #20,000 and then, make sure to send them callcard at least three times in a month.
He said that if well-meaning individuals in the State would do well to extend helping hand or support the music industry it will go a long way to motivating Artistes in the State.
He however mentioned king of Okochiri, Kingdom, His Royal Father Ateke Tom as an individual and Gravings Records as an organization that have been supportive, saying that each time they to perform for them they made sure to at least take care of them.
“ If the needed motivation is given l tell you, with a million naira we could realize five Million in three months,” he assured.
By: Nancy Briggs
Pheelz, BNXN, Others Make FIFA 23 Soundtrack
Pheelz’s ‘Finesse’ featuring BNXN FKA Buju and Bad Boy Timz’s ‘Skelele’ featuring Olamide, Seun Kuti’s Ku ku Kee Me ft. American rapper Black Thought as well as 2022 Qatar Official world cup song, Hayya Hayya (Better Together) by Davido ft. Trinidad Cardona, & Aisha have been included in the soundtrack for FIFA 23 console game.
The full FIFA 23 soundtrack has been officially confirmed by EA, with over five hours of music in the game in total across its different modes.
The Tide Entertainment reports that the Afrobeats stars will join a long list of other artists spread across the world to make up the Soundtrack of one of the highest-selling video games.
Fireboy DML’s ‘Scatter’ and Rema’s ‘Beamer featured on EA Sports, Fifa 21 official soundtrack.
Introducing the FIFA23 Soundtrack.
Featuring over 100 songs from artists representing 34 countries. Listen now on Spotify.
The VOLTA soundtracks were introduced from FIFA 20. The songs on that mode drive street action with the latest and greatest in grime, electronic, and hip-hop.
With artists including Labrinth, Role Model, and Odesza, the full list of songs in FIFA 23 is something of an eclectic mix.
These customised kits – which are designed to personify each artists’ personality – will be available for players to unlock through certain objectives from 27th September when early access for the game mode launches.
Pheelz and others also designed Custom FUT kits for FIFA 23.
In a press release on Thursday, EA teased: “The carefully curated mixture of hip hop, alternative, electronic dance and pop music transports players directly into the game of street football.”
Artists such as Jack Harlow, ROSALIA, Pheelz and Central Cee have also played a bigger part in the game, designing their own FIFA Ultimate Team kits.
FIFA 23 was released worldwide on PlayStation 5, Xbox Series X|S, PC, Stadia, PS4, and Xbox One on /
Afrobeats Category May Soon Be Added To The Grammy Awards
The Chief Executive Officer (CEO) of Recording Academy, Mr Harvey Mason Junior has disclosed in a press conference in Ghana that the institution is considering the addition of an Afrobeats category to next year’s 65th Annual Grammy Awards.
The Tide Entertainment Reports that TurnTable Charts, a Nigerian chart analytics platform and magazine, tweeted a segment of the conference captured on video, in which Mason says he and other Recording Academy brass “just had a meeting literally about six or seven days ago with leaders from the Afrobeats community” to discuss the potential move.
“We had a virtual listening session where we heard from Afrobeats creators and just talked about ‘What are the different subgenres? What are the needs? What are the desires?,’” he adds. “And my goal is to represent all genres of music, including Afrobeats, at the Grammys.” he said.
Mason makes it clear in the video, however, that the decision is far from final.
“I don’t decide categories,” he explains.
“The categories are decided by proposals submitted by members.
“The members can say ‘Harvey, I want an Afrobeat category…’ So that process has started now. I think the listening session last week was very important, very valuable, and a step towards that path.”
The Recording Academy is now considering an Afrobeats category at the annual Grammys ceremony .
Harvey Manson Jr., the CEO of The Academy, revealed in an interview with the press in Ghana over the weekend.
The Afrobeat music genre was established by the legendary Fela Anikulapo-Kuti in the late 1960s and early 70s, however, it gained international appeal in the late 2010s due to the influence of the genre’s flag bearers- Wizkid, Burna Boy and Davido.
It has become one of the most influential genres across Africa and the rest of the world.
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