Rivers
Expert Seeks Effective PR In Governance
As the world marked the second World Public Relations (PR) Day at the weekend, former State Chairman of the Nigeria Institute of Public Relations (NIPR), Mr Karibi George, has urged politicians and leaders to incorporate Public Relations as tool for effective governance.
Speaking at a phone-in radio programme organised by Silver Bird Communications in Port Harcourt, Mr George said many people misconceive PR as propaganda and as such, the profession is highly infiltrated by non-professionals.
He explained that this year’s theme: “Trust, Truth and Transparency” is aimed at addressing some errors in the perception of PR activities.
George stated that the real essence of PR is to manage the image of an individual and organisation with the aim of selling truth and integrity.
The former Rivers State Chairman of NIPR stated that propaganda or twisting reality, is not the function of PR, as there is need to re-organise the profession with adequate training and retraining of practitioners.
He disclosed that efforts are currently being made to reform PR practice following the various laws enacted by the Federal Government to strengthen PR as a profession.
Against this backdrop, he added that the Federal Government Decree of 1990, which later became CAP N144 of the laws of the federation, empowers NIPR to regulate and penalise those who go outside the ethics and conducts of the profession.
By: Kevin Nengia
Rivers
Perm Sec, NOA Director Task NGOs On Self Reliance, Networking
The Permanent Secretary of the Ministry of Women Affairs, Mrs Uchechukwu Uriri, the Rivers State Director of the National Orientation Agency (NOA), Barrister Young Ayotamunu and others have called on civil society organisations to improve their capacities with a view to becoming self-reliant.
They made the call at a one-day mutual capacity project for partners in Rivers State organised by Ofure Centre For Peace and Development in conjunction with Odudu Development and Peace Initiative in Port Harcourt.
They said time has come for civil societies to develop capacities for self-reliance in the event of a drought in external fundings.
Speaking with newsmen, the Permanent Secretary, Ministry of Women Affairs, Mrs Uchechukwu Uriri also called for networking among civil society organisations in the State.
She said networking will not only improve their capacities but enable them to attract the necessary fundings for their activities.
“Networking is paramount and giving back to the society is also important.
“We should network collectively for effective civil societies, “she said.
Also speaking, the State Director of the National Orientation Agency, Barrister Young Ayotamunu said financial independent has become important among civil societies review of the present economic realities in the society.
Ayotamunu also commended the organisers for building the capacities of both old and emerging civil society organisations in the State.
“The workshop is very important in several ways and talking about strengthening their capacities in such a way that their activities are sustainable in such a way that there is a future for them, ensuring that they are self-reliant, “he said.
The state NOA Director also said the workshop will instill in them the virtue of building resilience as they are not operating in an independent environment but in a global millieu “in the sense that they are taking about NGOs that are in partnership and there is this issue of donor fatigue.
“So it is important that NGOs begin to look inward, look at issues of self-reliance, issue of autonomy, so that when this funding gap begins to come their activities will still be sustainable”he said.
Also speaking, the Executive Director, Ofuru Centre for Peace and Development, Ambassador Sylvester Okoduwa said the workshop which was organised in conjunction with Odudu Development and Peace Initiative was to develop the capacities of emerging civil society organisations to improve their access to Oxfam Nigeria grant.
John Bibor
Rivers
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