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Revolutionising AgricVia Digital Technology

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Vice President Yemi Osinbajo, some African leaders, agriculture ministers and delegates, recently converged in Accra, Ghana, to chart a new course for agriculture in Africa.
The convergence was under the aegis of the African Green Revolution Forum (AGRF) 2019, with the theme, “Grow Digital: Leveraging Digital Transformation to Drive Sustainable Food Systems in Africa.”
The AGRF is a platform for African and global leaders from both the public and private sectors to advance policies, programmes and investments, as well as harnessing agriculture, to ensure food security, increased income and promote economic development in the continent.
Osinbajo and the other leaders at the forum shared their experiences in capturing the gains of the digital era to improve food systems.
The discourse captured how to increase adaptation, and drive innovation to achieve the goals laid out in the Malabo Declaration of the African Union (2014) and the Sustainable Development Goals (SDGs) set by the United Nations General Assembly in 2015 for the year 2030.
Osinbajo, one of the discussants at the panel’s session, said that digital technology and its application would change the face of agriculture in Africa.
Osinbajo participated in the panel alongside host President, Nana Akufo-Addo,  Edouard Ngirente, the Prime Minister of Rwanda, and  AU Commissioner for Agriculture, Josefa  Sacko.
The panel was moderated by former UK Prime Minister, Tony Blair.
Osinbajo said that there were many companies that were interested in agriculture as a lot of them had already keyed into the agriculture space.
According to him, one of the big advantages of technology is collaboration, which is the major future of digital technology.
“What we found is that there is far more collaboration than before, and there is far more transparency; you can see practically everything and anyone who is connected one way or the other, and people learn faster because of a lot of collaboration.
“People online can find out what this company is doing; some companies are linking investors to farmers and it is so easy to find out what they are doing by simply going to their website.
“Some of the Fintech companies are also in that space, helping to make payments; helping to do transactions and a lot of them are doing well just by building the space.
“The way it is going; frankly, I can’t see how it will not completely revolutionalise agriculture, because practically everywhere that digital technology has touched; is completely revolutionalised.
“And I don’t think we have a choice; what we are going to see is that digital technology will change the face of agriculture in Africa.’’
The vice president said digital technology was getting easier to manage, especially with mobile payments and mobile platforms.
He said that in Nigeria, there was huge mobile Internet participation, as the country ranked high in terms of using mobile phones, for the very educated and the uneducated.
Osinbajo said the Nigerian government did a lot of cash transfer payments and payments to the most vulnerable using mobile phones.
“So, I think it is actually getting easier; one of the advantages of digital technology is that if you are a digital native as they call them, you are able to learn faster.
“We are looking at the application of digital technology not just in agriculture, but in our society and economy as a whole,’’ he said.
He said that Nigeria was modernising farming through the application of digital agriculture.
On his part, Akufo-Addo said that Ghana had modernised its agriculture significantly in recent years.
“We are looking at how to take advantage of the markets of the world for our agriculture.
“How to penetrate the markets of the world.’’
Akufo-Addo said that the application of digital technology in agriculture would engender rapid economic growth, job creation and overall improvement in welfare of Africans.
He said that Africa, must, as a matter of urgency, provide adequate infrastructure for storage, mechanisation, proper storage and commercialisation.
The Ghanaian president said that Africa could not excel if did not harness its immense potential.
He expressed optimism that the digital revolution would deliver results in agriculture as Ghana recorded bumper harvest in 2018 and exported food to its neighbours.
“But we believe we can do more.
“The 21st century provides us with an enormous opportunity to harness the benefits of the digital revolution to develop our nation’s agriculture.
“Our vision is to embrace fully digitalisation to speed up economic development.
“That’s why the theme of AGRF 2019, Grow Digital, is appropriate and excites me so much,” he said.
Ngirente, in his submission, identified scarcity of fertilizer, post-harvest losses among others as challenges confronting agriculture.
He said that digitalisation was part of agriculture reforms in Rwanda.
“Today, everyone who wants to invest in agriculture has internet.
“We have invested heavily in managing climate and we are involving the youths in agriculture and making the sector profitable,’’ he said.
Sacko, on her part, commended the East African countries for doing very well in digital agriculture and called on other countries to strive more in that regard.
Earlier, President of Alliance for Green Revolution in Africa (AGRA), Dr Agnes Kalibata, in an address, said the 2019 forum was brought to Ghana in honour of the late Kofi Annan, the founder of AGRA and architect of AGRF.
She said that the focus of the forum was on how Africa could use digital technology to leapfrog the future.
Sharing similar sentiments, Dr Strive Masiyiwa, outgoing Chairman of AGRF Partners Group, said that 25 years ago, 70 per cent of Africans never heard a telephone ringing.
“Today, more than 70 per cent of our people own a telephone. It was the beginning of our digital revolution.”
He explained that he began to think of seeds in the same way he thinks of telephones.
“When we started, only three sub-Saharan African countries were exporting hybrid seeds, a total of 2,000 metric tonnes.
“So, we began to invest money to develop seeds; it was the low-hanging fruit for us, and it was like telephones.
“ And today, I can report, we have over 110 companies producing seeds and 110,000 metric tonnes a year,” he said.
The event attracted no fewer than 27 ministers of food and agriculture and 2,500 delegates.
Okoronkwo writes for the News Agency of Nigeria.

 

Chijioke Okoronkwo

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 Malaria Burden And Public Health In Nigeria 

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It is worrisome that Nigeria has  the largest  Malaria deaths in the world. According  to the  2022  World.Malaria Report, Nigeria  contributes about  27 percent of  the global burden of Malaria disease, and about 31.3 percent of deaths , the highest in the world.
Malaria accounts for 30 percent of childhood deaths,.60 percent  of outpatient visits to health facilities   across Nigeria.
According  to statistics  reeled out by the Federal Ministry  of Health and Social Welfare,  “Globally,  there are an estimated 249million  malaria cases  and 608,000 malaria deaths among 85 countries.
Such reports leave much to be desired in a nation so blessed  with natural resources and manpower. While Nigeria  is struggling  with Malaria burden, Cape de Verde, today live Malaria-free, according to the
World Health Organization (WHO) certification  and rating.
This declaration by the global health Organisation about Cape Verde  is very cheery and means so much to me considering the economy, size and polity of the country.
Unlike Nigeria with more than 44 mineral resources spread across 500 locations  in the country,  Cape de Verde, has no natural resources. Its developing resources is mostly Service-oriented with growing focus on tourism and foreign investment.
My worry is that even with abounding natural and human resources of unimaginable quantity in Nigeria,  Malaria programmes are either grossly underfunded, misappropriated or   embezzled with impunity.
According  to a Senior Associate  at the John Hopkins Bloomberg  School of Public.Health, Soji  Adeyi, Nigeria  should begin  to increase internal funding.for malaria elimination.
Nigerian citizens still wallow in the orgy of leadership-induced pain, poverty and sorrow more than 63 years after political independence.
Malaria that is alien to the natural resources-barren Cape de Verde is endemic in Nigeria and is one of the leading causes of death of children under the age of six and pregnant women. Malaria is an household name in Nigeria so much so that its drugs and treatment have skyrocketed like a phoenix and outrageously outside the reach of the teeming less privileged citizens of Nigeria. The situation was so alarming that the National Assembly, some time last year urged the Federal Government to declare Malaria an emergency in Nigeria as matter of urgent national interest. Because it is an ailment that only the poor and vulnerable suffer, that motion is treated with levity and perhaps consigned to the trashcan of not-feasible declarations.
Without any iota of doubt, Nigeria has the resources to fight and conquer malaria. If Cape de Verde could, Nigeria can as well if the leadership of the country is committed to do so.
At.an event organised  by.the Federal  Ministry of Health and Social Welfare recently,  themed “Ministerial  Roundtable  Meeting: Rethinking  Malaria Elimination in Nigeria “representatives of national and international  health organisations, analysed the country’s  anti-malaria strategies  over the past years.
Experts recommended new approaches to fighting  the malaria epidemic in Nigeria which seems to have defied continuous attempts to reduce the Malaria burden in Nigeria to zero.
Adeyi of the John Hopkins Bloomberg  School of Public Health advocates increased internal funding.of all Malaria programmes to eliminate Malaria. According  to him,, “Each year reliance on external funding  needs to be reduced. I looked at the summary of  Malaria reports from 2008 till now and what has been common is the complaint about the lack of funding.  If this is a  recurring  problem, what should be done is to  find  a new approach.”
In his view, Abdu Muktar,  National  Coordinator  of the Presidential  Healthcare Initiative,  called for the local production  and manufacturing  of medical supplies as well as reducing Nigeria’s  dependence on drugs imports.
According to him, the local production  of anti-malaria and.related.medication will consider.the peculiarity of the country’s  terrain, population  and burden  and.would improve access to effective  treatment.
For his part, the regional. Director of World Health Organisation  (W.H.O.),  African Region, Matshiddiso  Moretti, advised Nigeria  to accelerate  its efforts to end Malaria  by relying  on  adequate data for the implementation  of health policies.
It has been rightly  said that Nigeria is rich but its people are abjectly poor because of the abysmally poor leadership that has characterised governance in the country since the inception of self-rule.
If the millions of public funds stashed in private and foreign accounts, misappropriated and or embezzled are judiciously used, no doubt, the issues of malaria, unemployment, decaying and dilapidated infrastructure and marginal underdevelopment with the attendant multi-dimensional socio-economic challenges, would have since been addressed.
How will Nigeria ascribe to herself “Giant of Africa” when she has not been able to achieve the healthcare demands and requirements of Nigerians? How can Nigerian leaders audaciously lull its citizens to believe that they are working for the welfare of Nigerians when the seeming little things that matter are not attended to. Even welfare-oriented programmes are being truncated by greed and inordinate desire to amass wealth at the expense of the public.
The  anomaly of diversions, misappropriation, outright embezzlement, and several others are the reasons Nigeria’s present and successive governments could not win the fight against malaria which health and medical practitioners say  poses the greatest threat to life than the dreaded HIV/AIDS. This suggests to me that the mortality rate caused by HIV/AIDS is grossly disproportionate to deaths caused by malaria.
Malaria is commonly believed to be caused by mosquitoes which breed in  dirty environment, especially where there is stagnant water. A lot of communities in Nigeria even the Sandfilled area of Borikiri in Port Harcourt is so mosquito-infested that residents cannot sleep without nets. It is a nightmare to sleep without a net.
The Federal, State, and Local Government should initiate programmes to end malaria scourge in the country. They should intentionally and proactively channel the people’s money to their welfare. Malaria eradication is a public welfare-oriented programme so government at all levels must prosecute it with adequate funding that must be supervised and accounted for, to avoid the unfortunate incidents of the Humanitarian Affairs Ministry and several other Ministries, Departments and Agencies that have used programmes and projects as smokescreen to siphon public funds.
While there should be a dedicated funds to fight malaria and defeat it over  a period of time, environmental sanitation exercises, to clear the drains, gutters and grass should be stepped up. This consciousness should be cultivated and imbibed by all.
The legitimacy of any Government is derived from the people, so Government exists for the people. No amount of money spent on the welfare of the people is too much for them. After all, the people remain the benefactors that those in Government, who in an ideal situation are stewards, are supposed to be accountable to.
The administration of President Bola Ahmed Tinubu should ensure that no stone is left unturned in achieving this lofty and laudable project.

Igbiki Benibo

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Curbing Substance Abuse Among Nigerian Youths

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In September 2023, a 24-year old lady had a birthday party in a South-West state where one of the guests offered to sell sachets of ‘Milo’ for N1,500 each. The guest, a young lady, had mixed marijuana with Milo and put same in Milo sachets, which had been so expertly sealed that no one would have suspected what the content of the sachets was. The guests at the party rushed the ‘Milo sachet’ and went on a binge, drinking and smoking themselves to get ‘high’. After getting high, fight eventually broke out among them and security operatives had to be brought in to maintain the peace. It was at that point that unsuspecting members of the public got to know that the party guests had gone on a marijuana trip. According to the World Health Organisation (WHO), substance abuse, or misuse, is the harmful use of psychoactive substances, including alcohol and illicit drugs. A psychoactive substance is a drug that affects how the brain works and causes changes in mood, awareness, thoughts, feelings, or behaviour. Examples of psychoactive substances include alcohol, caffeine, nicotine, marijuana and some pain relievers. Other substances abused by Nigerian youths include, ice, molly, cannabis, tobacco, cigarettes, cocaine, sedatives, kolanuts, analgesics, glue, heroine, energy drinks, miraa, tramadol, tranquillisers, cough drops,antimalarial and antibiotics.
Substance abuse is detrimental to health and wellbeing of those involved in it. A Nigerian singer, Joshua Iniyezo aka Solidstar, recently disclosed how substance abused nearly ruined him. According to him, he was introduced to a banned substance called Ice in 2021. He said the substance made him see himself as “a king’’ who didn’t have to pay for any item. One day he walked from Awoyaya in Lagos Mainland to the Oriental Hotel a distance of about 32 kilometres.  Another singer, Inetimi Alfred, popularly known as Timaya, said he was introduced to Molly, a synthetic drug with psychedelic effects. The drug initially brought him happiness but eventually led to detrimental effects on his health, including weight loss and financial struggles. His words: “When I took it, I did not understand myself. I was so happy that I dashed all the money in my pocket. So I wanted to just keep feeling like that. That was how I lost a lot of weight. I was not eating, I was just happy. When I said I was taking Molly, I was taking like three pills every day and it felt like medication. I got kicked out of jobs and contracts… people I was doing business with did not want to work with me again.”
So, substance abuse makes the youth to get ‘high’ but it does more than that. It can make them paranoid, it can precipitate heart attack or failure, stroke, seizures, sleep disorders, drowsiness, nausea, respiratory depression, fatigue, disorientation, impairment in memory, learning, concentration, and problem-solving, hallucinations, decline in academic performance, etc.  As seen in the case of Timaya, it can result in job loss and can pose a threat to relationships. There is also the tendency to engage in criminal activities when ‘high’. Substance abuse among Nigerian youth is nearing the status of a pandemic. According to the National Drug Law Enforcement Agency (NDLEA’s) statistics, about 40 per cent of Nigerian youths between 18 and 35 years are deeply involved in the abuse of drugs. What does the future hold for the country if 4 out of every 10 young people are engaged in substance abuse?
The media is central to our lives. The media shapes our perception of the world. The media is actually the gateway to the mind. The media accesses the mind through the eyes and the ears. So, media contents are food for the mind. The mind is where decisions are made and where opinions are formed. Since the media has access to the mind, the media subtly controls the mind and plays a major role in the decision-making process. So, when the media projects something as good many people in the society take a cue from the media and believe that it is good. In the same vein, when the media projects an act as evil, the society largely avoids it. The media never leaves anything it comes in contact with the same way; it always affects them one way or the other. The media affects individuals in six various ways.  The media can affect cognition, which is the mental process. By affecting an individual’s cognition, the media affects his perception to the extent that he begins to see a particular phenomenon in a new light. The media also affects beliefs. The Western media has consistently showcased the Western culture as being superior to the African culture and this, to a degree, has been absorbed by some Africans who try all they can to travel abroad for ‘greener pastures’ only to get there and find out that the grass is always greener on the other side.
The media also affects attitude. If a child is exposed to violence, he begins to see violence as an option and will be tempted to try same every now and then. Another media effect is affect. This has to do with feelings, emotions and moods. Seeing a scene on television or reading about an event can affect the mood of an individual throughout the day. Media also has psychological effect on its audience. This means the media can affectthe orientation of people. The media also affects the behaviour of its users. Behaviour is the culmination of all the effects of media exposure that have been listed. By the time cognition, belief and attitude are affected, behaviour will change. Ladies and gentlemen, in light of the above, I will like to submit that advertently or not, the media has been encouraging substance abuse. This is a global phenomenon and not a Nigerian thing. When a television ad presents a successful musician with a bottle of an alcoholic drink at the background, though the focus of the advertiser from all intents and purposes will be to draw the attention of the society to its alcoholic drink, but the loud message is that “To be as successful as the musician in the ad, take alcohol”. Or, “Successful people take this alcohol; don’t you want to be like them?”
When a musical video glamourises boozing and smoking, what is the message to the society? A song like ‘FotiFoyin’ (brush your teeth with alcohol) encourages the youth to consume alcohol, while a musical video like ‘Asake Loaded’ celebrates smoking. The producers of these musical contents are role models in the society. Some of them are even brand ambassadors. If, as we said, the media is the gateway to the mind, what is the message of these media contents to the society?   The media has to be alive to its social responsibility if Nigeria will win the war against substance abuse by the youth.  The social responsibility theory of the media mandates the media to put the societal wellbeing at the centre of its activities.
This theory says that the media has a responsibility to the society and should always work in the interest of the society. While a media outfit may be a business organization that must make returns to its shareholders, the operators of the business must realize that they will only continue in business if the society survives. If the society is destroyed, the business outfits operating in it will also go down. The easiest way to destroy a society is to destroy its youths.
If the media understands this responsibility and upholds it, it will be clear that the future of the youth who are being exposed to substance abuse is of more importance than the immediate pecuniary gain they will make by pushing out deleterious contents that will push the youth into seeking substances that would make them high.
The media is a major factor in the wellbeing of the society because it plays a major role in what is permissible or prohibited. This is done through what it promotes or refrains from promoting.
As part of its social responsibility, the media should embark on sensitisation of the public on the dangers inherent in substance abuse. This should be continuous and sustained as the media’s contribution to the wellbeing of society.
The government is the most important factor in curbing substance abuse because government is a change agent. Whatever the government permits gains prominence and whatever it prohibits is frowned at.
Government can curb substance abuse through orientation and reorientation. By deploying its massive resources, the government can get across to all strata of the society on the ills of substance abuse and why it is pertinent for it to be spurned by the youth. By making use of all channels of communication and all media outlets, the government can drive home the point on why substance abuse should not be embraced by the youth.
Another means the government deploys to curb the spread of substance abuse is regulation. The Federal Government has, over the years, come up with various regulations to reduce substance abuse in the country. These include:
The Indian Hemp Decree No. 19 of 1966.
The Indian Hemp (Amendment) Decree No. 34 of 1979.
The Indian Hemp (Amendment) Decree, and the Special Tribunal (Miscellaneous Offences) Decree No. 20 of 1984.
The Special Tribunal (Miscellaneous Offences) (Amendment) Decree of 1986 and the National Drug Law Enforcement Agency Decree No. 48 of 1989 (as amended by Decree No.33 of 1990, Decree No 15 of 1992 and Decree No. 62 of 1999). These laws were harmonized as an Act of the parliament, CAP N30 Laws of the Federation of Nigeria (LFN) 2004. This Act established the NDLEA.
The government also fights substance abuse through Enforcement.
The National Drug Law Enforcement Agency (NDLEA) is the agency of government primarily saddled with the enforcement of substance abuse laws. The agency, which is under the Federal Ministry of Justice, is charged with eliminating the growing, processing, manufacturing, selling, exporting, and trafficking of hard drugs. The agency was established by Decree Number 48 of 1989. (1) The NDLEA is present in international airports, seaports, and border crossings.
The last leg is prosecution.
Section 11 (a) of NDLEA Act makes it an offence for a person, who having no lawful authority to do so, to engage in the importation, production, manufacturing, processing, growing and planting of cocaine, heroin, LSD or any other drugs of similar nature. The offence is punishable on conviction with life imprisonment. Section 11(b) and (c) also spell out punishments for those who contravene NDLEA laws. The import is that NDLEA is the primary agency with prosecutorial powers on substance abuse. The Nigeria Police Force can also prosecute.
Of the four legs to combating substance abuse, it is only orientation and reorientation that involve the three tiers of government. The remaining three, regulation, enforcement and prosecution are within the ambits of the federal government. How can NDLEA be on top of the situation of those smoking igbo at Igbo Ora or those sniffing Kushy at Kishi?
The point here is that substance abuse among Nigerian youths is on the rise because the strategy is wrong. Every criminality is local. Therefore, criminality is best fought or combated at the local level. Nigeria cannot successfully overcome the challenge of substance abuse among the youth unless the states and local government authorities are fully involved in it. That brings us again to the issue of the elephant in the room: restructuring.
We need to restructure the policing system as well as the substance abuse regulation and enforcement systems to defeat substance abuse among the nation’s youth.
The media and the government have critical roles to play in reducing substance abuse among the youth. The media needs to take its social responsibilities seriously and ensures that it projects values that would make the society better and stronger.
The government needs to take its sensitization and orientation responsibilities very seriously. Then, the system of government that makes the fight against substance abuse more of a matter of the federal government needs to be tinkered with so that all tiers of government can own the battle and deliver our youths from the jaws of substance.
Olanrewaju is Special Adviser (Media)/Chief Press Secretary to Oyo State Governor.

By: Sulaimon Olanrewaju

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Curbing Substance Abuse Among Nigerian Youths

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In September 2023, a 24-year old lady had a birthday party in a South-West state where one of the guests offered to sell sachets of ‘Milo’ for N1,500 each. The guest, a young lady, had mixed marijuana with Milo and put same in Milo sachets, which had been so expertly sealed that no one would have suspected what the content of the sachets was. The guests at the party rushed the ‘Milo sachet’ and went on a binge, drinking and smoking themselves to get ‘high’. After getting high, fight eventually broke out among them and security operatives had to be brought in to maintain the peace. It was at that point that unsuspecting members of the public got to know that the party guests had gone on a marijuana trip. According to the World Health Organization (WHO), substance abuse, or misuse, is the harmful use of psychoactive substances, including alcohol and illicit drugs. A psychoactive substance is a drug that affects how the brain works and causes changes in mood, awareness, thoughts, feelings, or behaviour. Examples of psychoactive substances include alcohol, caffeine, nicotine, marijuana and some pain relievers. Other substances abused by Nigerian youths include, ice, molly, cannabis, tobacco, cigarettes, cocaine, sedatives, kolanuts, analgesics, glue, heroine, energy drinks, miraa, tramadol, tranquillizers, cough drops,antimalarial and antibiotics.

Substance abuse is detrimental to health and wellbeing of those involved in it. A Nigerian singer, Joshua Iniyezo aka Solidstar, recently disclosed how substance abused nearly ruined him. According to him, he was introduced to a banned substance called Ice in 2021. He said the substance made him see himself as ‘’a king’’ who didn’t have to pay for any item. One day he walked from Awoyaya in Lagos Mainland to the Oriental Hotel a distance of about 32 kilometres.  Another singer, Inetimi Alfred, popularly known as Timaya, said he was introduced to Molly, a synthetic drug with psychedelic effects. The drug initially brought him happiness but eventually led to detrimental effects on his health, including weight loss and financial struggles. His words: “When I took it, I did not understand myself. I was so happy that I dashed all the money in my pocket. So I wanted to just keep feeling like that. That was how I lost a lot of weight. I was not eating, I was just happy. When I said I was taking Molly, I was taking like three pills every day and it felt like medication. I got kicked out of jobs and contracts… people I was doing business with did not want to work with me again.”

So, substance abuse makes the youth to get ‘high’ but it does more than that. It can make them paranoid, it can precipitate heart attack or failure, stroke, seizures, sleep disorders, drowsiness, nausea, respiratory depression, fatigue, disorientation, impairment in memory, learning, concentration, and problem-solving, hallucinations, decline in academic performance, etc.  As seen in the case of Timaya, it can result in job loss and can pose a threat to relationships. There is also the tendency to engage in criminal activities when ‘high’. Substance abuse among Nigerian youth is nearing the status of a pandemic. According to the National Drug Law Enforcement Agency (NDLEA’s) statistics, about 40 per cent of Nigerian youths between 18 and 35 years are deeply involved in the abuse of drugs. What does the future hold for the country if 4 out of every 10 young people are engaged in substance abuse?

The media is central to our lives. The media shapes our perception of the world. The media is actually the gateway to the mind. The media accesses the mind through the eyes and the ears. So, media contents are food for the mind. The mind is where decisions are made and where opinions are formed. Since the media has access to the mind, the media subtly controls the mind and plays a major role in the decision-making process. So, when the media projects something as good many people in the society take a cue from the media and believe that it is good. In the same vein, when the media projects an act as evil, the society largely avoids it. The media never leaves anything it comes in contact with the same way; it always affects them one way or the other. The media affects individuals in six various ways.  The media can affect cognition, which is the mental process. By affecting an individual’s cognition, the media affects his perception to the extent that he begins to see a particular phenomenon in a new light. The media also affects beliefs. The Western media has consistently showcased the Western culture as being superior to the African culture and this, to a degree, has been absorbed by some Africans who try all they can to travel abroad for ‘greener pastures’ only to get there and find out that the grass is always greener on the other side.

The media also affects attitude. If a child is exposed to violence, he begins to see violence as an option and will be tempted to try same every now and then. Another media effect is affect. This has to do with feelings, emotions and moods. Seeing a scene on television or reading about an event can affect the mood of an individual throughout the day. Media also has psychological effect on its audience. This means the media can affect the orientation of people. The media also affects the behaviour of its users. Behaviour is the culmination of all the effects of media exposure that have been listed. By the time cognition, belief and attitude are affected, behaviour will change. Ladies and gentlemen, in light of the above, I will like to submit that advertently or not, the media has been encouraging substance abuse. This is a global phenomenon and not a Nigerian thing. When a television ad presents a successful musician with a bottle of an alcoholic drink at the background, though the focus of the advertiser from all intents and purposes will be to draw the attention of the society to its alcoholic drink, but the loud message is that “To be as successful as the musician in the ad, take alcohol”. Or, “Successful people take this alcohol; don’t you want to be like them?”

When a musical video glamourises boozing and smoking, what is the message to the society? A song like ‘FotiFoyin’ (brush your teeth with alcohol) encourages the youth to consume alcohol, while a musical video like ‘Asake Loaded’ celebrates smoking. The producers of these musical contents are role models in the society. Some of them are even brand ambassadors. If, as we said, the media is the gateway to the mind, what is the message of these media contents to the society?   The media has to be alive to its social responsibility if Nigeria will win the war against substance abuse by the youth.  The social responsibility theory of the media mandates the media to put the societal wellbeing at the centre of its activities.

This theory says that the media has a responsibility to the society and should always work in the interest of the society. While a media outfit may be a business organization that must make returns to its shareholders, the operators of the business must realize that they will only continue in business if the society survives. If the society is destroyed, the business outfits operating in it will also go down. The easiest way to destroy a society is to destroy its youths.

If the media understands this responsibility and upholds it, it will be clear that the future of the youth who are being exposed to substance abuse is of more importance than the immediate pecuniary gain they will make by pushing out deleterious contents that will push the youth into seeking substances that would make them high.

The media is a major factor in the wellbeing of the society because it plays a major role in what is permissible or prohibited. This is done through what it promotes or refrains from promoting.
As part of its social responsibility, the media should embark on sensitization of the public on the dangers inherent in substance abuse. This should be continuous and sustained as the media’s contribution to the wellbeing of society.

**The government is the most important factor in curbing substance abuse because government is a change agent. Whatever the government permits gains prominence and whatever it prohibits is frowned at.

Government can curb substance abuse through orientation and reorientation. By deploying its massive resources, the government can get across to all strata of the society on the ills of substance abuse and why it is pertinent for it to be spurned by the youth. By making use of all channels of communication and all media outlets, the government can drive home the point on why substance abuse should not be embraced by the youth.
Another means the government deploys to curb the spread of substance abuse is regulation. The Federal Government has, over the years, come up with various regulations to reduce substance abuse in the country. These include:
The Indian Hemp Decree No. 19 of 1966.
The Indian Hemp (Amendment) Decree No. 34 of 1979.
The Indian Hemp (Amendment) Decree, and the Special Tribunal (Miscellaneous Offences) Decree No. 20 of 1984.
The Special Tribunal (Miscellaneous Offences) (Amendment) Decree of 1986 and the National Drug Law Enforcement Agency Decree No. 48 of 1989 (as amended by Decree No.33 of 1990, Decree No 15 of 1992 and Decree No. 62 of 1999). These laws were harmonized as an Act of the parliament, CAP N30 Laws of the Federation of Nigeria (LFN) 2004. This Act established the NDLEA.
The government also fights substance abuse through Enforcement.
The National Drug Law Enforcement Agency (NDLEA) is the agency of government primarily saddled with the enforcement of substance abuse laws. The agency, which is under the Federal Ministry of Justice, is charged with eliminating the growing, processing, manufacturing, selling, exporting, and trafficking of hard drugs. The agency was established by Decree Number 48 of 1989.[1] The NDLEA is present in international airports, seaports, and border crossings.

The last leg is prosecution.
Section 11 (a) of NDLEA Act makes it an offence for a person, who having no lawful authority to do so, to engage in the importation, production, manufacturing, processing, growing and planting of cocaine, heroin, LSD or any other drugs of similar nature. The offence is punishable on conviction with life imprisonment. Section 11(b) and (c) also spell out punishments for those who contravene NDLEA laws. The import is that NDLEA is the primary agency with prosecutorial powers on substance abuse. The Nigeria Police Force can also prosecute.

Of the four legs to combating substance abuse, it is only orientation and reorientation that involve the three tiers of government. The remaining three, regulation, enforcement and prosecution are within the ambits of the federal government. How can NDLEA be on top of the situation of those smoking igbo at Igbo Ora or those sniffing Kushy at Kishi?

The point here is that substance abuse among Nigerian youths is on the rise because the strategy is wrong. Every criminality is local. Therefore, criminality is best fought or combated at the local level. Nigeria cannot successfully overcome the challenge of substance abuse among the youth unless the states and local government authorities are fully involved in it. That brings us again to the issue of the elephant in the room: restructuring.

**We need to restructure the policing system as well as the substance abuse regulation and enforcement systems to defeat substance abuse among the nation’s youth.

The media and the government have critical roles to play in reducing substance abuse among the youth. The media needs to take its social responsibilities seriously and ensures that it projects values that would make the society better and stronger.

The government needs to take its sensitization and orientation responsibilities very seriously. Then, the system of government that makes the fight against substance abuse more of a matter of the federal government needs to be tinkered with so that all tiers of government can own the battle and deliver our youths from the jaws of substance.

Sulaimon Olanrewaju
Olanrewaju is Special Adviser (Media)/Chief Press Secretary to Oyo State Governor,

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