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Showcasing Nigerian Musicians’ Exploits On Global Stage

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From Lagos to Accra, Nairobi, Dubai, Johannesburg, Cape town, London, Toronto, Houston and Atlanta just to mention a few places, Nigeria music sometimes branded as Waija music has created a new culture of entertainment, excitement and enjoyment as popular dance hall music in those places be it in a bar, night club, lounge or restaurant, music lovers gyrate to the beat coming out of the sound monitors that are recognized and celebrated as Nigerian music.
Nigerian musicians such as Wizkid, Davido, Run Town, Olamide, Tekno, Burna boy and so on are famous for their songs. The effect of their music is usually spontaneous, you just get up and begin to shake your body without any prompting to the unmistakable beats in the songs. The beats give the songs a unique Nigerian identity, a product exported from Nigeria.
Recall that 10 years ago, Dr Reuben Abati wrote in a Guardian Newspaper editorial that the lyrics in the music by most Nigerian artistes were meaningless and disqusting’. The reactions from different quarters especially the music industry were swift and defiant and the matter became highly controversial at the time. The artistes and their promoters fought back vehemently, challenging Dr Abati to a duel in the court of public opinion and he had to publish countless rejoinders on the matter.
Between then and now, the success of our pop music stars have been remarkable and their achievements profound, thereby earning recognition globally. Even if you do not agree with the content and message strategy of their lyrics, the fact remains that the music produced is very popular, enjoyable and hilarious to the music consumer and very danceable too.
There was a gap our artistes identified which they filled and the result was the big bang effect, They suddenly became popular and began to make waves and they have never looked back since then. So popular and appreciated is the Nigerian musicians that Mark Dayton, Governor in the United States of America declared, October 6 every year as Wizkid day, which is truly a big deal. It is remarkable according to the story Wizkid, real name, Ibrahim Ayodeji Balogun was honoured because of his musical achievements as a popular Nigerian pop music star and for his role as a culture influencer.
Some of his achievements include recently becoming the first African artiste to sell out the sky way theatre in Minneapolis making a bill board number ‘One Dance’ with Drake; selling out the 02 Arena in London; walking the run way as a model for Doke and Gabbana and winning countless international awards amongst other notable achievements.
Wizkid has become a global brand icon much to the delight of his fans and admirers because of the popularity of his kind of music. From Wizkid to Davido, Olamide, Burna boy etc it shows that our artistes are very creative with the kind of energy in their music and amazing stage performances.
It is no gainsaying that Nigerian music evolved and gained global recognition since the days of the late Afro beat king, Fela Anikulapo Kuti- who is generally referred to as the music legend out of Africa and it is popular today because of its unique beat and sound. The global recognition began with Fela, but the secret of the trending Nigerian pop music culture today is the lyrical nature of the songs and the production that goes into the beats as well as how the artistes ride the beats.
The twin brothers of P-Square (Peter and Paul) when they were still together dominated the music scene for so many years with lyrics so beautiful and voices so melodious, you began to wonder where their gift and special talent came from. Burna boy who recently signed a mouth watering endorsement deal with Star larger beer has his own peculiar. Style and brand of music Patoranking also emerged on the top music scene with an amazing delivery of his Jamaican and African flavoured songs making him the King of Reggae in Africa.
The last time Tekno performed in Nairobi, the show sold out and he was practically mobbed in excitement by his fans especially the women during his virtuoso stage performance. Wizkid and Davido are just in a class of their own, they are incredible talents and great music icons and ambassadors of Nigeria. When Wizkid is singing ‘Soco’, or Davido is singing ‘Assurance,’ ‘Banana follow you’ their fans go wide in excitement, jubilation and appreciation.
We also love incredible artistes such as D’Banj, Falz, Ice Prince, Phyno, Banky W, Wande Coal, Flavour, Reckado Banks, Maleek Berry. Small Doctor etc, who have made their marks in different ways. Tu Face also called 2 Baba is a legend because he has been around for a very long time. His music is pure and clear. He is celebrating 20 years on stage this year.
Other artistes to reckon with include Tony Tefuila, Rugged Man, Eedris Abdukareem, Paul play Dairo, Duncan Mighty, Timaya, Baba Fryo etc. Wizids ‘Sisi caro and Davido’s skelewu’ were so iconic and popular that oven 5 year old could sing along and dance to the beats. New dance routine never seen before also became part of the pop culture. The latest ones being ‘shaku shaku’, and ‘leg work’. With every new song a new and highly choreographed dance routine was likely to follow.
Their female counter parts are also making waves and receiving media attention. They are Tiwa Savage, Yemi Alade, Omawunmi, Waje, Simi, Niniola, Temi, Sheyi Shay etc they have excellent music repertoire and great voices that would give you goose pimples. They are very creative and original with their lyrics and performances.

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Davido Narrates How His Song Became President’s Ringtone

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Nigerian megastar, Davido shares how his father recognised that his music was getting big.
Davido says his hit single ‘Dami Duro’ was the president’s ringtone
During an interview with newsmen, Davido spoke on the early days of his career and how he eventually got his father’s approval to make music.
The Grammy nominee shared the familiar story of how he left school in Atlanta and returned to Nigeria to pursue music without his father’s blessing which later led to his business mogul dad getting him arrested.
“I don’t think he did not want me to do music, he just wanted me to be successful as whatever I did because he got a blueprint for me already,” Davido said on his father’s early reaction to his decision to make music.
“He is so supportive and he checks on everything…My dad picks my album. When I am done, I send him all the tracks and my dad goes through all the records and gives me a paragraph each,” Davido narrates the personal interest and support his Dad gives him.
“My dad gave me the name Davido…The first show I did, he arrested me, the fans, the promoters,” Davido said laughing as he narrated the story of how his father got him arrested after he returned to Nigeria without his consent and had his first show as a 17-year-old. “He just wanted me to finish school,” Davido added about his father’s insistence that he get a university degree.
The three time Grammy nominee was asked when his father recognised that his music was getting big and he revealed it was when his hit song ‘Dami Duro’ was the president’s ringtone.
“When my song was the president’s ringtone,” Davido said.
While he did not mention the president or the country, Davido is likely referring to the exploit of former Nigerian president Goodluck Jonathan who was the head of state between 2010 – 2015.
During the interview, Davido also mentioned his plans as a businessman beyond music. He revealed he had a production house called Coco House which he describes as a media house for creatives. He also added that he intends to get into crypto.

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Funke Akindele’s New Film Premiers, Dec

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Nollywood actress and filmmaker, Funke Akindele has announced that her upcoming film, Everybody Loves Jenifa, a spinoff from the Jenifa franchise will premiere in December.
“Been long you saw Jenifa!!!!”  Akindele said.
While a December premiere is confirmed, details on the film remain unknown. However, the new title, Everybody Loves Jenifa, suggests a potential return to the core elements that have made the franchise popular. With Akindele leading the creative team, viewers can anticipate the return of familiar characters and humorous storylines.
The sitcom, Jenifa’s Diary has been a major Nigerian television show since its debut in 2015. The series centres around the main character played by Akindele, and has featured Folarin “Falz” Falana, Lolo, Juliana Olayode, Lota Chukwu, Paschaline Alex Okoli, and late Aderounmu Adejumoke.
The Tide Entertainment reports that it has also had spin-offs and sequels like Aiyetoro Town (2019), which is set in Jenifa’s village, and Jenifa on Lockdown (2021).
Akindele played Jenifa in the first film in the franchise, Jenifa (2008), a village girl who travelled to the city in pursuit of fortune. Muhydeen S. Ayinde directed the movie.
The movie was nominated for four Africa Movie Academy Awards in 2009 including, Best Original Soundtrack, Best Actress in a Supporting Role, and Best Nigerian Film. For her performance in this movie, Akindele took home the Africa Movie Academy Award for Best Actress in a Leading Role.

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Halliday  Attributes Collaboration Hindrance To Sentiments, Others

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The convener, South South Media Week, Tammmy  Halliday has attributed the lack of unity and collaboration in the PortHarcourt  entertainment industry to sentiments, baggages and trust issues.
He made this known yesterday, during an interview with newsmen in Port Harcourt.
According to him, some things that spur baggages are family background, personal experience with colleagues or other people, saying that when someone has been reaped or used by  any of his colleagues or someone else, he might not want to work with some other persons because of trust issue.
This goes along with baggages, where he now sees his other colleagues as one and same with the one who used him and so this continues to hinder collaborations in the industry.
He advised that as an entertainer you should get better, visible and  exposed as the industry required.
He said  that the key factor that can help collaboration is growth, explaining that growth would make entertainers live beyond baggages, adding that if you are good at what you do, and know what you want and where you are going with it , then you are good to go.
“You can seek an advice from a legal practitioner, professional or a senior colleagues to ensure that you (entertainer) get it right.
It is not a bad idea to serve or work with someone, because you serve to rise in the industry. You have to be well  rooted, but, you should be able to know want you want and where you are going with what you do, this will help you move on, when it is no longer working for you, otherwise, you will remain there and keep complaining and then it gets to that point where you begin to see that person as a reaper,” he said.
Mr Halliday who also do corporate social responsibility award via his platform,  South South Media Week stated that critical communication is important in any situation, with a critical approach,  no doubt you will  always be on the right track.
Speaking on criteria for awarding awards, he maintained that it is on numbers, affiliations, fanbase, followership, association and sales of the person or organisation in question, saying that these also works  for collaboration with an artiste, because they are factors that facilitate growth in the industry.
Categories of award that are  awarded through the platform includes, entrepreneur award of the year, innovation award of the year and others.

Nancy Briggs

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