Entertainment
Nigeria’s Music Industry Targets N27bn Revenue By 2020

Nigerian entertainment is projected to generate billions of naira in revenue. Global auditing firm price water house coopers has confirmed what many in the Nigerian music industry have been saying for a couple of years now. Nigerian entertainment-music-in particular is able to generate billions of naira in revenue and create a prosperous ripple effect on our economy.
In their 2016-2020 Entertainment and Media Outlooks PWC noted that the previous half decade has seen unprecedented growth, and predicts that the next four years will even be more momentous for the music industry.
According to the report, the Nigerian music industry was worth $40 million (N11 billion) in 2011 and $47 million N14 billion) in 2015. By 2020 this figure is expected to double to $86 million (27 billion). This growth is as a result of the explosion of digital distribution of music that has reduced traditional piracy – the Alaba Cartel that has held the industry back for so long.
‘Nigeria’s total music revenue is dependent on ringtones and ringback tones; says the report. It goes further to say that by 2020, more than 90 per cent of music sales in Nigeria would be on digital platforms while Smartphone penetration in Nigeria is still at only 30 per cent, that is still a huge figure and it means that close to 54 million Nigerians have access to the internet. That is still more than the entire population of South Africa and places the country at a distant second terms of the potential for growth.
2016 has been particularly good for Nigerian music. Wizkid scored a Drake feature that’s being distributed globally and earned himself a Sony deal in the process, Davido was also signed to Sony and Ayo Jay to RCA, as well as Tiwa Savage getting a ROC Nation management deal.
Entertainment
I Waited For Wizkid In Bathroom -Tomama
Popular Nigerian comedienne, Tomama has revealed how she waited for Afrobeats superstar, Wizkid outside the bathroom.
She shared this while recounting her encounter with the singer at a recent event with heavy security.
In a video posted on her Instagram page, Tomama explained that she waited by the bathroom in an attempt to have a one-on-one conversation with Wizkid.
She stated that she positioned herself near the restroom, hoping Wizkid would eventually use it, giving her the perfect opportunity to speak with him.
“Wizkid, I saw you, and I waited for you to pee, but you didn’t even stand up from where you were sitting. You just stayed there. All your crew members standing around got up to go pee. I was standing by the bathroom, waiting for you to come pee so that you would notice me,” she said.
Entertainment
Mr Macaroni Opens Up On Financial Struggles …Says I Was Defrauded, Slipped Into Debt
Content creator and actor, Mr Macaroni has opened up about his financial struggles, saying he was both a victim of a scam and a failed investment in 2021.
He revealed that after losing all his savings, he resorted to borrowing to settle pending commitments and slipped into N500 million in debt.
He admitted that he is financially reckless and generous, impacting his financial stability negatively.
In lengthy post shared via his X handle yesterday, Mr Macaroni wrote, “Sometime around 2020/2022, I was a victim of a scam and simultaneously a failed investment that cost me all I had saved at the time. It shook me deeply but I told no one about it. If you know me well enough, you would know I do not like to share my problems. I could be going through the worst and at the same time helping others solve their own problems but I just would never share mine.”
“After I lost all the money I had then, Trouble started when I had to borrow money from different sources to settle all pending commitments and also fulfill certain responsibilities I have always believed were mine to fulfill. I make money in millions so I never thought borrowing money to pay back with interest could ever be a problem. But I got too comfortable and it took me a long time to realise that I was using the money I was earning to pay back interests. Also, my financial recklessness did not help. Please don’t borrow money! But if you must, please be responsible.”
The actor stated that 2024 marked a pivotal moment in his acting career but it was also the most challenging year for him as he faced over half a billion naira in debt.
Mr Macaroni revealed that his frustration grew worse after he was betrayed by someone he considered “a friend and sister.”
He added that with the support of family and friends who stood by him during his trying times, he now “feels better than I have felt in the last three years!”
The comedian stated that he decided to finally share his story to encourage others who are going through challenges.
Entertainment
Late Mohbad’s Brother, Adura Arrested
Adura Aloba, the younger brother of the late singer, Mohbad has been arrested by the police.
He was reportedly arrested along two others on Wednesday, when he was leaving the Lagos State Magistrates Court in Ogba.
Mohbad’s mother, Abosede Aloba in a viral video on social media, said Adura was arrested by unknown gunmen suspected to be police outside the court.
While calling on Nigerians to come to her rescue, Abosede accused popular Nollywood actor and rights activist, Yomi Fabiyi of being responsible for Adura’s arrest.
She said, “Please help me, people of God! It’s Yomi Fabiyi. They have taken away my son, Adura and I don’t know where they are taking him. The gunmen kidnapped him after the court sitting.
“Yomi Fabiyi and Sam Jojo that kidnapped him. My son did nothing to them. Adura is innocent, Nigerians, please stand by me. They must not lay a hand on my son. They must not beat him because he is sick.
“The real culprit has already confessed to doing it”.
It was gathered that Adura was in court over a legal case involving a phone he sold to Damola Ayinde.
Adura had accused Ayinde and Yomi Fabiyi of using the phone to damage his reputation by hacking his TikTok account.
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