Entertainment
Timaya Joins MTN Brand Ambassadors
Information at our disposal
has it that Enetimi Alfred Odom popularly known as Timaya has joined Telecommunications and ICT giant MTN as a brand ambassador other artistes that were also unveiled include Headies Next rated award winner Seun Morihafen aka Sean Tizzle and Sound Sultan in addition to Dr Sid, Harry Song and Banky W.
It is no doubt that telecommunication companies in Nigeria have in the last four years turned the lives of our stars around for good ensuring they live the good life. Four major Telecom giants MTN, GLO, AIRTEL and ETISALAT have invested about N2 billion in bettering the lots of our entertainers as their brand ambassadors.
A recent report has it that MTN and Glo lead the park with 21 ambassadors each, Etisalat 6, while Airtel has 1. Glo expanded over N600 million on their current ambassadors. MTN, N500 million, Etisalat N190 million and Airtel N30 million. In 2010 P-Square broke the bank when Globacom scooped them up as brand ambassadors with an endorsement fee reportedly worth N240 million. P-Square charges an average of N2 million has performance fee for a show.
Three years earlier, Glo made a full swoop when they signed as ambassadors a host of actors from Nollywood including Chioma Akpota, Desmond Elliot, Uche Jumbo, Mike Ezuruonye, Ini Edo, Ramson Nouah, Monalisa Chinda, Rita Dominic and later Funke Akindele, Kunle Afolanya, Van Vicker and Odunlade Adekola, each deal was worth N10 million to N25 million.
In May 2013, Glo made another swoop, this time signing a handful of prominent B-list musicians such as Omawumi, Waje, Flavour, Bez, M. I., Burna boy Naeto C and Lynxxx and Efya who all joined Lagbaja, their deals varied but scored an average of N20 million each.
MTN who have been promoting and investing in other aspects of entertainment such as project fame music show, who wants to be a millionaire TV game show and International polo tournament amongst others shocked the industry in 2012 when they picked up Davido as an ambassador for their MTN pulse campaign, a deal reportedly worth N30 million.
It took about 13 months for the next set of endorsement deals to come, this time to past three winners of project fame this include singers like Iyanya N40 million, Mike Anyansodo N10 million, Chidinma N20 million and Praize N20 million. The deal came shortly after MTN has poached actor Hafeez Saka Oyetoro who made a famous move from another Telecom Company Etisalat in a sensational deal reportedly worth N25 million.
MTN then went on an endorsement spree signing on some of the biggest contemporary Nigerian musicians like Wizkid N45 million, Tiwa Savage N30 million, KCee N25 million and later on, Don Jazzy along with younger brother D’ Prince. The telecommunication giant added a new set of artistes to its rich list of brand ambassadors at an event held on Wednesday April 30, 2014 in Victoria Island Lagos.
The company unveiled amongst others Timaya and fast rising hiphop artiste cum Headies award winner Seun Morihafen aka Sean Tizzle. The unveiling completes an exclusive constellation of some Nigerian’s finest hiphop artistes who are doing amazingly well in their musical careers and also serve as MTN brand ambassadors. The addition of Timaya and Seun Tizzle brings to 21 the number of MTN brand ambassadors.
Banky W., Harrybong, Dr Sid and Sound Sultan were recently announced as the ICT Company’s brand ambassadors just as the contracts of Iyanga, Mbuk, Wizkid and a host of others including Yaw Nedu, Mama Gee, Saka and Nkem Owoh aka Osuofia were renewed. Etisalat also broke record when they unveiled star actress, Genevieve Nnaji as their brand ambassador in a deal reportedly worth N100 million.
Culled from Encomium Magazine.
Entertainment
Stephanie Linus, First Black Recipient Of Lennox K. Black Prize
The Lennox K. Black International Prize for Excellence in Medicine is a prestigious accolade awarded by Thomas Jefferson University, recognising outstanding individuals.
The actress was honoured with the Lennox K. Black International Prize for Excellence in Medicine by Thomas Jefferson University in America in recognition of her outstanding contributions to social activism and impact through her work.
This remarkable achievement, they said, highlights her dedication to societal well-being and marks her as the first Black recipient of this distinguished award.
The Tide Entertainment reports that the Lennox K. Black International Prize for Excellence in Medicine is a prestigious accolade awarded by Thomas Jefferson University, recognising individuals who have made significant contributions to the medical field, promoting scientific discovery and advancements.
Named after Lennox K. Black, a Canadian manufacturing executive known for his philanthropic efforts and service on various boards, including Thomas Jefferson University, the prize celebrates excellence in medical innovation and global contribution to health and medicine.
The actress is renowned for her activism and impactful work in areas concerning women’s health and rights, including her efforts to combat issues like fistula and gender-based violence.
According to the award organisers she has been instrumental in bringing about social change through her films and campaigns. They added that her work extends beyond borders, affecting lives and policies internationally, embodying the spirit of the Lennox K. Black International Prize.
On receiving the award, Stephanie expressed her gratitude and reaffirmed her commitment to using her platform for social good.
“This recognition goes beyond me; it is for all the women and girls fighting for a healthier, safer world. It amplifies our message and our work. It strengthens my resolve to continue advocating for gender equality, social justice, and improved maternal and reproductive health in Africa,” she said
Susan Aldunge, Interim President of Thomas Jefferson University, admired the actress, saying, ‘‘Your ability to educate while humbly addressing the cultural obstacles impeding progress for young women is commendable. Your intelligent, personal take on the necessary human rights changes has deeply impacted all lucky to encounter you. Congratulations once more on this well-deserved award and the acknowledgement of your efforts.’”
Ms Aldunge further said that Thomas Jefferson University, a leader in medical education and research, hosts the award to underscore its mission of improving lives through innovation in health care.
‘‘The university is proud to honour Stephanie Linus, whose work aligns with Jefferson’s values of creativity, collaboration, and compassion in pursuing excellence in medicine and beyond.
“Awarding the Lennox K. Black International Prize to Stephanie Linus celebrates her achievements and signals a broader recognition of the importance of social activism in medicine and health,” she added.
“Her pioneering efforts continue to inspire and effect change, paving the way for a healthier, more equitable world’’.
Stephanie, who was named Chairperson of the Nigerian Official Selection Committee (NOSC) for the Best International Feature Film (IFF) category of the Oscars in August 2023, is best known for her 2015 advocacy movie ‘Dry’, which tells the story of a 13-year-old girl whose parents marry her off to a 60-year-old man, with devastating consequences.
Entertainment
‘I’ll Continue To Ask For My Balance’ – Phyna reacts.
Ilebaye’s revelation came just after Phyna had publicly called out the organizers for withholding some of her prizes.
Phyna, who revealed this to Newsmen insinuated that Ilebaye broke the gender code by announcing that she got her full prize money.
She also stressed that she would continue to demand for her balance, stating that she worked hard for the money during the show’s 72-day duration.
“I believe I should at least get what I worked so hard for 72 days. You all suddenly remembered your alert screenshots and IG Live………… Common……one among others is 1BTC which is over 80m in today’s market.
“To those who got their money in full
I’m happy for you. As a poor man’s child, let me ask for my money and other items remaining.,” She added.
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